MA Advertising & Public Relations

London is the heart of the global communications industry, where the world's top advertising and PR professionals work on the world's most famous brands. MA Advertising & Public Relations embeds you in this fast-paced world, located at the forefront of digital innovation, an unparalleled hub for media, entertainment, celebrity, fashion, sports and more.

You'll have a competitive advantage, able to study one Program and gain two degrees. An MA at Richmond grants you both a US and UK masters, paving the wayfor careers on both sides of the Atlantic and internationally. This Master's Program in Advertising and Public Relations blendsthe practical skills and theoretical knowledge you need to accelerate your career in a competitive, thrilling industry. We look forward to working with you.

Fall Semester

• Advertising Practice
• Public Relations Practice
• Advertising, Public Relations and Journalism in Context

Spring Semester

• Advertising and Public Relations in the Global Marketing Communications Mix
• Professional Digital Media Skills

Summer Semester

plus Either

Internship with Professional Research Project OR

Extended Professional Research Project

• Gain detailed knowledge of advertising, PR, communications and digital media trends in London, home to world's top advertising and PRorganisations
• Learn from a wide range of highly experienced industry professionals (with up to 40 guest speakers over the duration of theProgram), providing invaluable insights and opportunities for mentoring and support.
• Benefit from an internship in the sector of your choice with the help of our dedicated Internship Co-ordinator, extending your network and gaining valuable work experience
• Get involved in the discussion, with small class sizes and a diverse, multicultural leaning environment
• Build a portfolio of assignments based on real-world briefs and challenges
• Capitalise on our unique partnership with Europe's largest PR body, the PRCA – creates networking opportunities, chance to attend industry events andtraining

Further Education

IAA – International Advertising Association,Advertising Association(AA),London Business School, London School of Economics, CIM, IDM

Career Paths

Award winning advertising agencies and PR agencies, WPP Group, Ogilvy & Mather, Saatchi & Saatchi, DDB, OMG Group, MediaCom, Edelman, Dentsu Aegis, Publicis, Mindshare, Racepoint Global, Mischief PR, TBWA, Havas Media