Richmond American University London
Business Enterprise and Innovation BA (Hons)
London, United Kingdom
BA
DURATION
4 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
GBP 17,500 *
STUDY FORMAT
On-Campus
* EU, international & United States | UK full time: £9,250
Key Summary
Richmond is the only university in the UK where the degree programmes are based on the US educational approach, which takes four years to complete. However, with our new programme structure students can complete it in three years. Applicants can leverage their A Levels or equivalent qualifications to fast-track their degree, often completing it in just three years. For example, UK A Levels grades BBC-BBB and above are counted as credits for the first year of the degree.
With our unique American liberal arts and UK combined approach to teaching, our undergraduate degrees ensure students receive a well-rounded learning experience, nurturing critical thinking, effective communication, and problem-solving skills. Students explore diverse perspectives and develop a broad understanding of the world, preparing them for a variety of career paths.
Students will take the following degree paths based on their previous qualifications achieved. There are three different paths to achieve the degree.
- Entry to year two based on your entry qualifications
- Entry to year one based on your entry qualifications
- Entry to year two: Students meeting entry criteria but missing up to 24 US transfer credits (Potential to complete in three years with summers). This option allows US students to seamlessly transfer credits between US universities.
About the BA (Hons) Business Enterprise & Innovation programme
Are you ready to turn your business ideas into reality? The BA (Hons) Business Enterprise and Innovation degree at Richmond American University London is designed to equip you with the essential skills and knowledge needed to launch and lead your own innovative business ventures. This dynamic programme blends entrepreneurial thinking with practical business acumen, preparing you to thrive in today’s fast-paced global market.
As with all Richmond programmes, you’ll earn both a UK and US degree, enhancing your global career prospects.
Tuition fee reduction
- Liberal Arts Academic Excellence Award: £2,500 per year equivalent to ABB/GPA 3.5+ (explore list of grade equivalents)
- English Language Award: £2,500 per year equivalent to 6.0 IELTS 6.0 in all elements
(Students can only be awarded one scholarship)
Bursaries: UK and US students only
Cyril Taylor cash bursary
- £4,000 of cash bursaries throughout your degree
- £1,000 cash bursary per year
Number of awards: 15 UK and 12 US
For more information on the terms and conditions visit our Tuition Fees & Funding webpage.
Year 1 (Level 3)
Modules
- English for Academic Purposes
- Tools for Change
- Research and Writing
Based on your major, choose one or two from:
- Pre-Calculus
- Fundamentals of Computing
- Fundamentals of Business
- Foundations of Sociology
Choose one or two from:
- Endangered Species and Conservation
- History of London
- Foundations of Media and the Arts
Year 2 (Level 4)
Core Modules
- Business Management and Marketing
- Introduction to Managerial Accounting
- Calculus for Business and Economics
- Research and Writing
Choose one course from Arts and Humanities:
- Introduction to Advertising, PR and Media
- Introduction to Intercultural Communication
Choose one course from Social and Behavioral Sciences:
- Introduction to Economics
- Modern Political Thought
- Introduction to International Relations
- Introduction to Psychology
- The Business of Fashion
Choose one course from Data/Numeracy:
- Probability & Statistics
- Data Analysis (for non-MTH majors)
Choose one course from Science:
- Introduction to Programming
- Environmental Science and Society
- Earth Systems Science
- Mathematics of Argument and Reason
Year 3 (Level 5)
Core Modules
- New Venture Capital and Growth
- Organisational Behaviour and Ethics
- Responsible Business Success in the Digital Economy
- Global Supply Chain and Distribution
- Research Methods
Choose one course from Service Learning:
- Digital Collaboration
- Leadership in a Changing World
- Environment and Society
- Global Citizenship and Migration
Plus
- Choose two level 5 electives from across the curriculum, outside of your subject discipline
Year 4 (Level 6)
Core Modules
- Lean Start-up and Design Thinking
- Sustainable Strategic Management
- Digital Disruption and the Future of Business
- L6 Senior Project
Choose a level 6 Internship or Choose two level 6 courses from:
- List choice from L6 Elective
Plus
- Choose one level 6 elective from across the curriculum, outside of your subject discipline
- Equips you with the ability to understand all the aspects of business management from start-ups to multinationals
- Opportunity to tailor your study of Entrepreneurship by taking minors from a wide range of academic disciplines
- You will learn to develop an entrepreneurial mindset to help you grow as an entrepreneur or an entrepreneur, enhancing your opportunities to develop in start-ups and large multinationals
- Acquire substantial business acumen, alongside developing your leadership potential and strategies to grow a business from a start-up into a globally recognised company
- Option to benefit from practical working experience through an internship in a leading entrepreneurial business in London or anywhere else in the world
- Work on specific projects and research that will facilitate your entry to global entrepreneurial and tech industries
Below is a list of where some of the graduates of this programme have gone on to work.
- Ernst and Young
- PwC
- Credit Suisse Private Banking
- Freshfields Bruckhaus Derringer LLP
- Goldman Sachs
- Kuwait Investment Authority
Teaching
The course load at level 3 or first year is 24 US credits, equivalent to 96 UK credits. Students will then complete 32 US credits, equivalent to 128 UK credits per academic year.
Approximately 12 hours per week are in class attendance, and 4 hours are guided learning. The guided learning component could include discussion boards, guest lectures, field trips, asynchronous learning, or similar activities.
Teaching mainly takes place in small classes. Our seminar-style teaching, characterised by interactive discussions and active participation, gives the students an opportunity to engage deeply with the material and their peers. The intimate setting allows for personalised attention from professors, enhancing comprehension and retention. Guest lectures enrich the experience by providing diverse perspectives and reinforcing knowledge through practical applications such as quizzes, discussions and debates. This approach supports academic success and cultivates critical thinking and communication skills, preparing students for future challenges.
Assessment
The balance of assessment by examination, practical assessment and assessment by coursework will vary for each programme and will also depend on the optional electives you choose each year and may be subject to change. The assessment methods can involve term papers, portfolios of work, quizzes, mid-semester and final exams, student presentations and general class discussion. Not every component applies to every course, but most do relate to many of the classes that are offered. Many of our courses involve a site visit or require attendance at a public lecture as well.