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Regent’s University London International Fashion Marketing MA
Regent’s University London

Regent’s University London

International Fashion Marketing MA

London, United Kingdom

MA

English

Full time

On-Campus

Key Summary

    About : The International Fashion Marketing MA focuses on developing skills in global fashion marketing, design principles, and business strategies. This program is designed to equip students with the tools to analyze and respond to the complex dynamics of the fashion industry. Graduates will study current trends, consumer behavior, and marketing techniques to effectively promote fashion brands in a competitive market.
    Career Outcomes : Graduates can pursue careers in various sectors, including fashion marketing, brand management, retail, and digital marketing. Potential roles include fashion marketing manager, brand strategist, and retail buyer, reflecting the skills acquired throughout the program.

This degree, developed in consultation with industry experts, will train you to become a leader in international fashion marketing.

You will gain a thorough grounding in marketing theory and practice and learn how to apply it in the international fashion marketplace.

You will also build your understanding of the international fashion industry and its processes, from trend forecasting through to distribution.

Working from live briefs with actual clients, you will learn to develop integrated marketing and communications strategies and apply them in global fashion contexts.

You will explore sources of disruption and innovation within the fashion marketing industry and learn how to monopolise the opportunities that these changes present.

To expand your understanding of this global industry, you will have opportunities to go on study trips abroad, work on live projects and attend masterclasses and networking events.

This degree will develop you as a creative marketer, who is equipped with the specialist skills and knowledge to pursue a career in international fashion marketing.