Raffles Milan - International design institute
Three Year Course in Visual Communication and GraphicMilan, Italy
DURATION
3 Years
LANGUAGES
English, Italian
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
Key Summary
Introduction
Contemporary life is full of messages, images, meanings, symbols, artefacts and complex rules. Visual Design is the area in which the aesthetic-functional project responds to the increasingly complex needs posed by the socio-cultural scenarios of our time and plays a crucial role in shaping our daily experience. It helps us understand the world around us, guides us in cities and museums, shapes coherent and integrated visual identities, digital interfaces and audiovisual products.
Course Leader: Elisa Richelmi
Graphic and Interior designer, she graduated from the Politecnico University of Milan in Interior Design and specialized in Graphic Design at Milan Academy of Communication. Later, she trained at the A+G Achilli Ghizzardi Associati studio. In 2008 she founded XXY Studio. In over fifteen years of activity she has developed the idea that an effective and meaningful design requires formal organization together with the ability to arouse emotion. She handled the visual identity of companies, organizations, product lines and editorial projects, designed books for some of the most important Italian publishers, including Iperborea, Mondadori, Rizzoli, Utet, Bollati Boringhieri, Sonzogno and Corriere della Sera.
Professional Opportunities
Graduates will be able to apply to traditional design roles such as visual designers, graphic designers, art/creative director, brand designer, digital designer, packaging designer. They will also be skilled designers of the digital age, thanks to their peculiar education, all interdisciplinary. They will be able to express themselves as UX/UI designer, motion graphic designer, designer for augmented reality and virtual reality.
Ideal Students
The course is intended for students who have a high school leaving diploma coming from either an Italian or a foreign university. Applicants will be expected to show a strong interest in design disciplines (visual, graphic, exhibition and digital design, lettering, photography, and video), in social sciences (anthropology, theories of communication and mass media, sociology and semiology), and in the culture of the visual arts (art and design history). Students who attend this course are future designers of digital and analogical communication, creative directors, and brand experts.
Career Opportunities
Professional opportunities
The visual designer is a creative who is also capable of coordinating the skills of a team specializing in a variety of disciplines. He also knows how to face, as the orchestra conductor, complex issues at stake in institutional communications, services, and products. This course enables students to acquire a methodology to use in the different phases of a project and its execution and to apply for employment as designers (in professional offices, agencies, or organizations) or creative consultants for industrial or commercial firms, or – by opening an office of their own – to take the plunge as entrepreneurs of their own careers.
Gallery
Curriculum
An introductory phase (First Year) is followed by an intermediate one that focuses on a case study (Second Year) and then a completion process dedicated to the final project and portfolio (Third Year). From the groundwork of basic design to the grammar of typography, from graphic layout software programs to packaging, from motion graphics to interactive design, students learn all the disciplines related to visual design, combining techniques with technologies and their own cultural humus, so as to operate consciously in the complex scenarios of our contemporary society.
Topics
- Graphic design
- Brand design
- Photography and video storytelling
- Art and design history
- Exhibition design and signage
- Digital design
- Interactive design
- Anthropology, sociology, semiology
- Theory of the mass media
- Marketing and research
Admissions
Program Tuition Fee
English Language Requirements
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