Raffles Milan - International design institute
Three year course in Product DesignMilan, Italy
DURATION
3 years
LANGUAGES
English, Italian
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
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TUITION FEES
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STUDY FORMAT
On-Campus
* Early Bird Discounts available
Key Summary
Introduction
Design can be defined as the personification of methods and technologies. It provides new solutions by educating people to generate value for the world that surrounds us. Design has always been a powerful engine of social, aesthetic and thinking progress.
Courses leader: Fabio Verdelli
Fabio Verdelli is an Italian designer and author, founder and director of Fabio Verdelli | Design Studio, a renowned design firm established in Milan in 2009. In 2020, he expanded the company by opening a branch in China, located in Guangzhou (Canton). Fabio Verdelli holds a degree in Industrial Design from Politecnico di Milano. He began his design career at Design Continuum and the IED Design Center. He has collaborated with numerous leading global brands such as Bosch, Fiat, Hyundai, IBM, Hewlett-Packard, Google, Facebook, Coca-Cola, Meta, Ray-Ban, Oakley and Samsung. His creative approach is strictly human-centered, emphasizing technological and cultural innovation. He is considered one of the founders and most important representatives of GENTLE-TECH in Europe and abroad. He has been awarded several prestigious international design awards, including the IF and Red Dot awards. GENTLE-TECH in Europa e all’estero. Ha ricevuto diversi prestigiosi premi internazionali, tra cui IF Design award e i Red Dot.
Professional opportunities
Product Design Graduates will possess the skills to successfully join design world, apply for companies of different sectors or work as freelancers. Young designers will be able to start a career as: product designer, concept designer, service designer, social designer, design manager, etc. Raffles Milano training system will also provide the right tools to work both locally and internationally.
Ideal Students
The course is for applicants with a secondary school leaving diploma. Ideal students in this course aspire to transform their creative characteristics into the abilities to think, conceive, execute, and communicate projects, products, and services. The course provides them with the research tools, methodologies, and processes they will need to be able to govern the complexity of designing. As design is interdisciplinary by nature, the course will introduce students to the tools they need to interact with various experts in managing the process, from the product’s conception to its market commercialization.
Career Opportunities
Professional opportunities
Design is an essential factor for every firm that makes the quality of its products a hallmark of its market positioning. That quality comprises the product’s conception, usability, and emotional appeal, its ability to cater to the requirements of environmental sustainability, a suitable choice of materials, and the product’s lifecycle. And the designer is the lead actor in the process of defining the product’s main characteristics. At the end of this course, students will be able to find opportunities for work or structured professional placement in all sorts of different fields of industry, wherever innovation converges with the quality of products, services, and processes.
Gallery
Curriculum
The first year curriculum is designed to enable students to learn the tools of basic design, perception and the human senses, familiarity with materials, history of design, design theory and representation, designing 1. The second year features a strong component of design labs, workshops, interdisciplinary labs, and site visits to firms. The third year is devoted to analyzing future trends and scenarios, new opportunities for design, with the city as a theatre for design. The last semester focuses on developing a design thesis in partnership with firms.
Topics
- Basic design
- Art and design history
- Material design
- Researching scenarios and developing concepts
- Representing and communicating products and services
- Physical and cognitive ergonomics
- Perceived quality and sensations
- Design and sustainability
- Strategic marketing/product and communication
- Design management
Admissions
English Language Requirements
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