Master of Science in Marketing
West Lafayette, USA
MSc
DURATION
LANGUAGES
English
PACE
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
STUDY FORMAT
Key Summary
About: Purdue University's Master of Science in Marketing prepares students with skills for marketing roles. The 10-month MSM combines marketing analytics, consumer insights, UX/UI principles and business development training. It builds on Purdue's reputation and rankings from QS World University Rankings and Financial Engineer. The programme emphasizes ethical practice, research-informed teaching and partnerships linking students to industry projects and professionals.
Career Outcomes: Graduates enter marketing consulting; marketing research and analytics; UX/UI design; business development roles. They may work in digital marketing, brand management, product management and user experience research, applying data analytics, market research, brand strategy and customer experience design.
Helping students develop the knowledge and skills needed for a variety of marketing positions, Purdue's 10-month Master of Science in Marketing (MSM) provides specialized education to prepare students for careers in marketing consulting, marketing research/analytics, UX/UI design, or business development.
The MSM program builds on Purdue's outstanding reputation and has received many notable rankings from renowned publications such as QS World University Rankings, Financial Engineer, and more.
