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Post University Bachelor of Science in Marketing
Post University

Post University

Bachelor of Science in Marketing

BSc

English

On-Campus

Key Summary

    About: The Bachelor of Science in Marketing offers a comprehensive understanding of marketing principles, consumer behavior, and digital marketing strategies. This program equips students with skills applicable in various industries and focuses on real-world applications, case studies, and hands-on projects.
    Career Outcomes: Graduates can pursue careers as marketing managers, brand strategists, digital marketers, or market research analysts. Opportunities exist in sectors such as retail, advertising, and communications.

Are you interested in exploring the world of marketing, from traditional advertising strategies to marketing products and services online? At Post University, our Bachelor of Science in Marketing (BS in Marketing) program is designed to offer the learning experiences you could use to build a professional set of marketing strategies, tactics, and insights. Plus, it is programmatically accredited by the Accreditation Council for Business Schools and Programs (ACBSP), helping to ensure the quality and relevance of the educational content of our bachelor’s in marketing program.

Coursework for this bachelor’s degree program covers the tools used to develop and measure the effectiveness of marketing strategies in business-to-business (B2B) and business-to-consumer (B2C) segments across all sectors of the marketplace—locally, nationally, and globally. Coursework also covers tactics for identifying target audiences, analyzing research for better decision-making, developing marketing plans, and helping your organization meet its marketing objectives.