Northwood University BBA with Major in Marketing
Northwood University

Northwood University

BBA with Major in Marketing

North Ras Al Khaimah, United Arab Emirates

BBA

8 semesters

English

Full time

On-Campus

Key Summary

    About : The BBA with Major in Marketing is designed to develop strategic thinking and marketing skills. This program provides a comprehensive understanding of marketing principles, consumer behavior, and digital marketing. Students will engage in hands-on projects and case studies that enhance their application of marketing theories.
    Career Outcomes : Graduates can pursue various roles in marketing, advertising, and sales. Potential career paths include marketing manager, brand manager, and digital marketing specialist. The skills gained prepare students for dynamic positions in diverse industries.

Marketing professionals need finely honed creativity and strategic business expertise combined with an entrepreneurial drive. Our Marketing major will help you develop the skills and knowledge you need to succeed.

Starting from day one, you’ll study everything from sales, advertising, and marketing to consumer behavior, e-commerce, and trend analysis. You’ll use creative and analytical thinking to solve problems and develop solutions that will benefit both the company and the consumer.

With our business-focused curriculum, you’ll also take a core set of business and management courses. We also provide hands-on, real-world experience to help you hone your skills and the opportunity to develop your marketing plan for a company.

Accreditation

Northwood University International Program Centre - RAK is accredited by the Higher Learning Commission, an institutional accreditation agency recognized by the U.S. Department of Education.

The Accreditation Council for Business Schools and Programs (ACBSP) Baccalaureatefor/Graduate Degree Board of Commissioners has also awarded Northwood University accreditation of its business programs.