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Northern College Diploma in Business – Marketing
Northern College

Diploma in Business – Marketing

Toronto, Canada

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English

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Distance Learning

Key Summary

    About: The Diploma in Business – Marketing focuses on developing marketing skills within a business context. The course covers essential marketing principles, strategies, and techniques applicable in various industries, enabling students to understand consumer behavior and enhance marketing efforts.
    Career Outcomes: Graduates can pursue roles in marketing management, brand development, digital marketing, and market research. Potential career paths include marketing coordinator, sales executive, or advertising specialist in different sectors.

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Introduction

With its focus squarely on digital communication and e-commerce, Northern’s Marketing program will prepare you for a career on the front lines of a rapidly-evolving business landscape.

Year One focuses on Business Fundamentals. And then you’ll be immersed in a range of hands-on courses where you’ll learn to leverage online resources to market and sell everything from cutting-edge ideas to everyday goods and services.

Why do consumers choose one brand over another? How do you broker and close a professional sale? And what does it take to survive as an entrepreneur?

You’ll find out – all while polishing your networking and negotiation skills, simulating a multinational product launch, and working with real clients to create a comprehensive social media marketing plan.

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