Professional Degree in Service Design
Online
Associate Degree
DURATION
2 years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
Jan 2026
TUITION FEES
NOK 45,000 / per semester *
STUDY FORMAT
Distance Learning
* full time: 45,000 NOK/semester | part time: 22,500 NOK/semester
Key Summary
This programme provides a hands-on education that teaches you to create seamless customer journeys and interactions for any product. Through hands-on work on relevant cases and projects, you will develop your skills and knowledge of industry best practices.
Why study Service Design?
Demand for service designers is increasing as businesses focus on improving services with a customer-centric perspective. This requires understanding interaction with end users, which is the core of service design.
The programme equips you with skills to tailor customer experiences through user research, customer journey mapping, service blueprints, ideation, and prototyping. You will learn creative problem-solving and how to integrate digital technologies into service design, with an emphasis on digital transformation and customer experience.
The goal is to provide a solid understanding of customer needs, service strategy, and design thinking, enabling you to create valuable service designs across various industries.
Salary statistics from Finn.no show that service designers in Norway can earn around 770,000 NOK annually.
AI in the study programme
How is AI used in the Service Design programme?
Students are encouraged to use AI as a supportive tool to enhance their learning, not as a replacement for their knowledge. While we currently do not offer specific lectures or courses on AI in service design, plans are underway to integrate this into the curriculum. This will ensure that students learn how to responsibly and effectively use AI tools, preparing them for its increasing role in the industry.
How is AI used in the workplace as a service designer?
AI is transforming how service designers operate. AI can automate routine tasks such as gathering and analyzing user feedback, identifying behavioral patterns, and even suggesting design improvements. This enables professionals to focus on more strategic tasks, such as co-creating with stakeholders and innovating new service models.
However, a strong foundation in service design principles remains crucial, as AI-generated solutions often require critical evaluation, refinement, and adaptation to ensure they meet real-world needs and deliver value to users. Combining AI tools with your expertise is essential for delivering effective and sustainable service solutions.
Financing
All our study programs are approved for loans and grants from the Norwegian State Educational Loan Fund (Lånekassen). You can apply to the Loan Fund for basic support (loan and grant; NOK 151,690) and tuition fees (NOK 77,192).
As an adult student, you can receive loans and grants from the State Educational Loan Fund. This also applies if you work while studying.
As a main rule, you must be a Norwegian citizen to receive support from the Norwegian State Educational Fund. However, foreign citizens may also be entitled to financial support.
Course structure
Subjects in Service Design:
- Introduction to Service Design
- Research and Insight
- Ideation and Concept Development
- Semester Project
- Workshop Facilitation
- Service Proposition
- Service Design Planning
- Exam Project
The first semester of the programme provides a practical understanding of principles, methods and introduces tools for creating innovative service designs. You will receive extensive training in identifying user problems that require new solutions, and learn how to gather insights to generate new ideas. Based on ideation, you will develop your skills in creating concepts and prototypes for testing. Visualisation and drawing methods are central to designing services and creating customer journey blueprints.
The second semester builds on this foundation and focuses on applying your skills in more advanced projects. You will learn to plan and facilitate workshops, a key tool for bringing new service designs to life. Writing service proposals and carrying out service planning for future projects is also a key component of this semester.
Each semester involves working on a substantial project with interim submissions. Both semesters conclude with a final submission and assessment of the project you have worked on.
On completion of the programme, you can work as:
- Service Designer
- UX/UI Designer (with a Service Design focus)
- Customer Experience Analyst
- Design or User Researcher
- Innovation Coordinator
- Project Coordinator in Service Design
- Business Analyst
- Service Strategy Consultant
- Process Improvement Specialist