
Newcastle University Postgraduate programs
Digital Business MScNewcastle upon Tyne, United Kingdom
DURATION
12 months
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline *
EARLIEST START DATE
Sep 2025
TUITION FEES
GBP 28,700 / per year **
STUDY FORMAT
On-Campus
* no application closing date for this course
** international students | GBP 15,400 - home students
Key Summary
Introduction
Our contemporary Digital Business MSc prepares you for the complex and ever-changing digital landscape.
Digital technologies have changed the way organisations conduct business. They afford new ways of working and new opportunities. However, they also present new challenges for businesses.
Demand for digital business professionals is high. Throughout this programme, employability activities and coaching are purposely interwoven into learning. This will help to set you up for a career in multiple areas of the digital business industry.
It covers the core components of digital business, including:
- leading-edge technologies
- long-term business strategies
- innovation management
- business processes involving customers and suppliers
- data analytics to inform decision‑making
- digital marketing
- project management
- the alignment of people behaviour for digital benefits realisation
- identifying and planning for digital ventures
Professional accreditation and recognition
Newcastle University Business School accreditation
Newcastle University Business School is accredited by the:
- Association to Advance Collegiate Schools of Business (AACSB)
- European Quality Improvement System (EQUIS)
- Association of MBAs (AMBA)
Only 1% of business schools worldwide hold this triple crown. Our accreditations reflect the investments we make for our students through providing a high-quality teaching environment, innovative programming and active engagement with the industry.
Rankings
- 42% of our research is classified as 4* world-leading research – Research Excellence Framework 2021
- 65% increase in research power since 2014 – Research Excellence Framework 2021
- Global Top 130 University - QS World University Rankings 2025
- Global Top 170 University - Times Higher Education World University Rankings 2024
- Top 200 for Business and Management Studies - QS World University Rankings by Subject 2024
- Top 25 in the UK and Top 100 in the world for sustainable development – Times Higher Education Impact Rankings 2024
Curriculum
What you'll learn
You'll cover the core components of digital business, which include:
- how systems are built on disruptive technologies and create strategic advantages
- how to foster innovation and analyse the potential of new ventures
- business processes, data analytics, and their functional and technical connections
- project management methods
- change management following the introduction of digital systems
- employability, career paths, and career development in the digital business world
Compulsory Modules
- Dissertation 60
- Research Methods 20
- Data Analytics for Managers 10
- Strategy, Management and Information Systems 20
- E-Business 10
- Digital Start-up 10
- Digital Marketing 10
- Technology Change and Innovation Management 10
- Project Management 10
- Realising value from digital business 10
All candidates shall take one elective module of 10 credits from the list below, which all are from Semester 2.
Elective Modules Credits
- Digital Transformation for Social Good 10
- Artificial Intelligence in Business 10
Career Opportunities
Graduate destinations
Graduates from this course have undertaken various roles, including:
- Software Engineer
- Founder/ Co-Founder
- Business Analyst
- Senior Digital Media Specialist
- Professional Systems Engineer
- Senior Account Manager
- Senior Software Engineer
- IT Business Analyst
- Lead Analyst
- Product Manager
- Data Analyst
- Project manager
- Client Development Director
- Sales Consultant
- Digital Adoption Specialist
- Digital Transformation Manager
- Head Of Data
Careers
This course prepares you for a wide range of careers with employers, such as:
- Deloitte
- Greggs
- Pulsant
- BNY Mellon
- Mediacom
- PepsiCo
- PwC
- Salesforce
- Dentsu
- Accenture
- Meta
- Nissan Motor Corporation
- Hewlett-Packard
- Puma
- IBM
- KPMG