MSc in International Tourism Management
Vienna, Austria
DURATION
2 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
15 Aug 2025*
EARLIEST START DATE
Sep 2025
TUITION FEES
EUR 6,000 / per semester
STUDY FORMAT
On-Campus
* students who do not need Visa | students who need Visa April 1st
Key Summary
Introduction
Why to choose International Tourism Management?
Our program prepares students to best address the future needs of the global tourism industry, which focuses on the efficiency of the academic system as well as the industry relevance of the education and students’ needs regarding employability. You will engage with cutting-edge topics such as experience design, the sharing economy, smart cities, innovation in recommender systems and online booking platforms, as well as virtual reality-enhanced tourism experiences. Building on recent developments in new media technology, you will learn to critically analyze the impact of technology on tourism destinations and societies. Develop your research skills, strategy design, implementation, and organizational management, and learn how to apply corporate social responsibility in the global business environment.
From Foundation to Specialization
The program challenges MSc students to grow and develop from students to industry players by introducing them to carefully selected mentors in the industry excellence program. The program offers courses designed to introduce students to the core of tourism management. Furthermore, Modul University students have access to cutting-edge specializations that will enhance their employability in up-and-coming sectors such as sustainable tourism, as well as digitization and tourism. This degree also provides the foundation and qualification for you to continue your studies in a PhD program.
Business Graduates Association (BGA)
We are members of Business Graduates Association (BGA); this is the impartial authority on postgraduate management education and is committed to raising its profile and quality standards internationally for the benefit of business schools, students and alumni and employers. BGA membership comes along with a number of free resources for our students.
Program Tuition Fee
Curriculum
MSc in International Tourism Management students must complete the required Core Courses and a selection of Enrichment Courses as part of their curriculum:
- Management and Research Fundamentals
- International Tourism
- Innovation and Change Management
- Sustainability in Tourism
- Master Thesis
Specializations and Enrichment Courses
MSc in International Tourism Management students have the option to focus on one of five specialization areas. A minimum of 15 ECTS points must be completed from one specialization area in order to qualify for a certificate, and an additional 3 ECTS can be completed from another area of specialization. For a general MSc in International Tourism Management, students must complete 18 ECTS points made up from elective courses offered in any of the five specializations. The following specializations are available for MSc in International Tourism Management students:
- Digital Marketing and Social Media
- Entrepreneurship, Innovation, and Leadership
- Innovation and Experience Design for Tourism
- Real Estate Management
- Sustainable Management and Governance
Optional Internship
Students can choose to complete a 6 ECTS optional internship. This will reduce the required ECTS of Module V: Enrichment Course with 6 ECTS.
Excellence Program
The Industry Excellence Program pairs top students of the MSc programs with senior representatives of Austrian and international companies for on-the-job experience in your chosen field. Over the course of two semesters, you will be mentored by a senior-level manager to learn first-hand how management decisions are made in the modern business environment.
Admissions
Career Opportunities
Career opportunities for graduates of the Master of Science in International Tourism Management:
- Tourism destination manager, museum manager, attraction manager, business founder, strategy consultant, resort director, digital marketing executive, various managerial positions in hotels and with airlines, marketing manger, sales executive, event manager