Bachelor in Global Business and Modern Marketing
Vilnius, Lithuania
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
01 Jun 2025*
EARLIEST START DATE
01 Sep 2025
TUITION FEES
EUR 3,176 / per year
STUDY FORMAT
On-Campus
* for non-EU applicants | July 25th for EU/EFTA applicants
Key Summary
Introduction
Have you ever dreamed of starting your own, successful company? Do you consider yourself a natural team leader and wish to hone this skill? Did you ever want to learn how to use data to make decisions? Do you want to work in a business environment?
If any of the above questions are about you, then strongly consider Global Business and Modern Marketing for your bachelor studies. This course is built to prepare future global business leaders. During 3 years of studies, our lecturers will prepare you to read, analyze, and draw conclusions from business data, crucial to making sound business decisions.
You will receive a world-class education which will allow you to work in business management of any field. This will be possible by giving you the skills to read and comprehend any data of finance, marketing, human resources, and so on.
Study in Vilnius, a hub of modern companies and your future potential employers. Make your business studies more than just about one discipline. Gain an understanding of business psychology, budget management, digital marketing, project management, economics and so much more. MRU is probably the best university to prepare you to become a business leader in the global environment.
Take your studies in English and become a truly international business leader. Don’t miss a chance to study abroad, where you can improve your English or secondary language skills even more. To take full advantage of this study program, you will be required to know English at the B2 level.
Study in Europe, in one of the universities of your choice with Erasmus+ study programs. Upon graduating, you will be awarded your bachelor's degree in the field of business management, and 180 ECTS points for future studies.
MRU offers low tuition fees that are affordable to all aspiring business leaders. There are scholarships available for many students and more information on that can be found here. We also provide help with residence permits for all international students.
Admissions
Curriculum
1st Year
1 Semester
Compulsory Course Units
- Introduction to Studies
- Management
- Microeconomics
- Art of Negotiation
- Business Mathematics
- Professional Foreign Language (English / French / German) 1
2 Semester
Compulsory Course Units
- Macroeconomics
- Business Statistics
- Professional Foreign Language (English / French / German) 2
- Philosophy
- Creation and Management of Global Business
- Alternatively elective course units 1
- Business Models
- Management of Informational Crises
- Operations Management
2nd Year
3 Semester
Compulsory Course Units
- Business Psychology
- Fundamentals of Marketing and Market Research
- Human Resource Management
- Management of Business Budgets
- Alternatively elective course units 1
- Intercultural Management and Communication
- Quality Management
4 Semester
Compulsory Course Units
- Knowledge and Innovations Management
- Start-up building and Entrepreneurship
- Social Media Marketing
- International Trade and Marketing
- Alternatively elective course units 1
- Leadership
- Sales Management
3rd Year
5 Semester
Compulsory Course Units
- Compulsory course units
- Development of Products and Innovations
- Brand Management
- Project Management
- Introduction to Research Methodology
- Business Risk Management
6 Semester
Compulsory Course Units
- Internship
- Bachelor Thesis
Program Tuition Fee
Scholarships and Funding
MRU seeks to ensure that all of our students receive high-quality education regardless of their financial situation, therefore, please find all the available scholarships for prospective international students listed below.
Note:
- All the listed scholarships are funded either by the Government of Lithuania or Mykolas Romeris University
- There might be additional funding from students’ countries of origin
- All EU citizens can apply for state-funded studies
- Scholarships for current international students are listed here
MRU Incentive scholarships
Who can apply?
Best-performing Bachelor or Master degree students (state-funded and non-state-funded) from target foreign countries*.
Financial provisions:
1,5 BSB (1 BSB = 55 Eur) provided 2 times per year (autumn semester (September-January)/ spring semester (February-June)) and is paid monthly.
Criteria:
Best-performing students in the academic unit are determined each semester by their learning results (average of the last session grades – at least 8).
*List of the countries is approved by the Rector on the proposal of the Vice-Rector for Academic Affairs.
Career Opportunities
Graduates of the study program may work at national and regional business institutions, set up or manage Lithuanian and foreign business enterprises and their units that function in different business areas, as well as to beheads of, or work in the functional business systems and networks units of management, economic analysis, planning, management, finances, accounting, marketing, international relations or information.
Our graduates currently successfully are working in different Lithuanian banks, like SEB, Swedbank, DNB, Finasta, and Lithuanian Bank; in the Western Union enterprise of financial facilities, companies of audit, like KPMG, DELOITTE; various enterprises like GIRTEKA, BALTPOOL, Storebrand Baltic UAB.