Keystone logo
Mid Sweden University Master programme (One Year) in Business Administration, Marketing and Management
Mid Sweden University

Mid Sweden University

Master programme (One Year) in Business Administration, Marketing and Management

Master degree

English

On-Campus

Key Summary

    About : The Master programme (One Year) in Business Administration, Marketing and Management offers a comprehensive curriculum that covers key business strategies, marketing principles, and management practices. This program equips students with the skills necessary to navigate the complexities of todayโ€™s business landscape. Students will benefit from a blend of theoretical knowledge and practical applications, allowing them to engage in real-world business scenarios.
    Career Outcomes : Graduates can explore various career paths, including roles such as marketing manager, business consultant, or brand strategist. With expertise in both management and marketing, students will be prepared for leadership positions in diverse industries, enhancing their career prospects and opportunities for advancement.

The programme focuses on firms and other organizations and their relationships to customers and suppliers. Leadership, communication, marketing and business development are central themes during the first semester. The second semester begins with a course in methodology. The programme ends with a written Masterยดs thesis in the area of marketing and management.

The programme is a one-year higher education course based on previous studies corresponding to a bachelor degree with specialization in marketing and management.