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Mindway Retail Management and Digital Customer Experience
Mindway

Retail Management and Digital Customer Experience

Online Spain

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English, Spanish

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Sep 2025

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Key Summary

    About: The Retail Management and Digital Customer Experience program offers students a comprehensive understanding of modern retail strategies and the importance of digital interactions in customer experience. This program prepares students to adapt to the evolving retail landscape, equipping them with the skills necessary to thrive in both traditional and digital environments.
    Career Outcomes: Graduates can explore various career paths, including retail manager, digital marketing specialist, customer experience strategist, and e-commerce director. The skills gained from the program can help enhance roles in retail operations, brand management, and digital strategy development.

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Introduction

With the Retail Management and Digital Customer Experience diploma course you will learn the foundations of the retail business, and its transformation in the 21st Century.

During the program you will analyze the key management principles that can be applied to any retail company, the different types of consumers and the trends of consumption. You will also learn how to implement visual merchandising and marketing techniques, amongst others.

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