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Mindway Marketing and Communications for Fashion & Luxury Brands
Mindway

Marketing and Communications for Fashion & Luxury Brands

Online Spain

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English, Spanish

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Sep 2025

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Key Summary

    About: This Master's degree focuses on equipping students with advanced knowledge of marketing strategies tailored for fashion and luxury brands. You'll learn how to develop effective communication techniques that resonate with target audiences in this dynamic industry. The course covers topics like brand management, digital marketing, and consumer behavior to prepare you for the challenges of this competitive field.
    Career Outcomes: Graduates can explore roles such as marketing manager, brand strategist, social media manager, or public relations specialist within fashion and luxury brand sectors.

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Introduction

The diploma course of Marketing and Communications for Fashion and Luxury Brands will teach you the frameworks to identify the needs of the sector and how to quickly adapt to them.

Throughout the 6 months duration of the program, you will gain a deep understanding of the digital environment and the practical application of digital strategies. You will also learn to develop your own marketing and communications plan attending to the necessities of a brand and all of the actions it can entail.

Skills gained during the program include learning how to organize a fashion event, how to manage specialized press, and to identify the different types of consumers as well as how to cater to them. You will learn all you need to know about the fashion and luxury industries by analyzing its characteristics, trends, and its specific features.

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