DURATION
3 up to 4 Years
LANGUAGES
English
PACE
Part time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Request earliest startdate
STUDY FORMAT
Blended, Distance Learning
Key Summary
Scholarships
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Introduction
Interested in a career in business administration? Then the BBA is the course for you. This all-encompassing course will equip you with the necessary knowledge, skills, and attitudes to operate effectively in a management role within the banking sector. It also serves as a foundation for those wanting to do postgraduate studies in Business Administration.
The Bachelor of Business Administration (BBA) is designed to offer a well-balanced exposure to the knowledge, skills and attitudes required to operate effectively in a general management environment, or as a foundation for postgraduate studies in Business Administration or related areas.
In order to set a broad foundation for a conceptual and functional understanding of management issues, this qualification is built around three learning areas, namely, Business Management, Marketing and Human Resource Management. Students are exposed to these areas in a carefully integrated manner that reinforces lateral learning to achieve the set outcomes of the qualification.
One of the exit outcomes of the qualification focuses specifically on developing an understanding of the entrepreneurial process and the role of entrepreneurship in business and economic development. In addition to the major focus areas, students are exposed to fields such as Project Management, Financial Management and Leadership Development, which are selected to align the qualification to the demands of the contemporary business organisation.
Ideal Students
The BBA degree would be suitable for candidates:
- who require a generalist qualification as a foundation in the fields of Marketing, Business and Human Resource Management. The additional modules allow students to acquire knowledge of the key principles, rules and theories applicable to management.
- who would like to pursue a formal qualification for a desired career or even career advancement in the field of Marketing, Business and Human Resource Management.
- who regard themselves as entrepreneurs and would like to start their own business or who need a more
- formal qualification to run their current business more successfully. At the end of the qualification, students will be able to contribute to their own business venture or the workforce in a positive, ethical and sustainable manner.
Program Outcome
Successful completion of this qualification should enable the student to:
- Communicate effectively in a business environment.
- Demonstrate competence in conceptualising, conducting and reporting on business research at a basic level.
- Demonstrate an understanding and application of management principles in a business environment.
- Determine the potential impact of legal and economic factors on a business organisation.
- Demonstrate a functional understanding of the roles, core processes and interfaces between the various departments of a business.
- Demonstrate the ability to contribute to a process of driving transformation and change within a business organisation. Demonstrate an understanding of the entrepreneurial process and the role of entrepreneurship in business and economic development.
Gallery
Curriculum
Year 1
| Semester 1 | Semester 2 |
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Year 2
| Semester 1 | Semester 2 |
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Electives (choose one):
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Year 3
| Semester 1 | Semester 2 |
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* Please note that Induction to Business Studies and Business Numeracy are only offered via Distance Learning Online (DLO) and should be completed in the first semester of study.
** This subject must be registered for by all first-year students at the beginning of semester 1. The subject is only available via Distance Learning (DL).