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Middlesex University London BA(Hons) Business Management Marketing
Middlesex University London

BA(Hons) Business Management Marketing

The Burroughs, United Kingdom

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English

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Aug 2025

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On-Campus

Key Summary

    About: The BA(Hons) Business Management Marketing program focuses on developing essential skills in marketing and business management. It covers topics such as consumer behavior, digital marketing, and strategic management over three years, blending theory with practical applications.
    Career Outcomes: Graduates can pursue careers in various fields, including marketing manager, brand strategist, digital marketing specialist, and business analyst. The program prepares you for roles in diverse industries, equipping you with the knowledge needed to excel in the marketing domain.

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Introduction

This course is ideal for those who are interested in how businesses are operated and managed, but who also want to develop their own marketing expertise.

Interested in how businesses are operated and managed? Want to develop your own marketing expertise This course is ideal for you.

Through workshops, role-plays, problem solving exercises and analysing case studies, you ll learn to communicate your ideas and help to sell your products and services to customers. You ll also study the key business functions that organisations require for success.

In terms of your career, a BA in Business Management with a focus on marketing opens up a broad career path. The skills you ll develop are needed across almost every business and governmental sector, as well as third-party organisations.

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