Macromedia University of Applied Sciences
Master Digital Media Business
MA
DURATION
4 semesters
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
Oct 2025
TUITION FEES
EUR 5,500 / per semester *
STUDY FORMAT
On-Campus
* plus one-off registration fee
Key Summary
Join our Online Info Session and learn how our degree programmes can boost your career opportunities. Ask questions and meet a student to decide whether Macromedia is the right fit for your future.
Digitalisation is transforming our lives and societies and media businesses are exploring new ways to capitalise on digital media and new technologies. It is the visionary leaders and skilled managers who design sound strategies and leverage new media to create value.
Do you want to be in the front seat in media-oriented companies and lead them to success? Then, this Master's specialisation in Digital Media Business is the right path for you.
Visit our website to get the brochure and learn more about our Digital Media Business (M.A.) programme.
Contents of the Digital Media Business (M.A.) programme
In this Master's course, you will specialise in digital media and business management. You will gain a deep understanding of the global changes in the industries as well as in our daily lives driven by the rise of digital technologies. The programme includes:
- Digital media development
- Web 2.0 services
- Developing business models
- Social media, apps and other mobile services
- Project management
- Digital campaigns
Degree awarded
Students on this M.A. programme are awarded the following master's degree:
- Master of Arts in Media and Communication Management with specialisation in Digital Media Business
Future career opportunities
By the end of this M.A. programme, you will have developed strong expertise in digital media and practical skills along with sharp business acumen. Potential employers are media agencies, e-commerce companies, broadcasting companies and the digital department in different types of corporations. Professional opportunities include:
- Digital media manager
- Project manager
- Advertising account executive
- Co-founder in internet start-ups in the digital media industry
- Digital business consultant
- Digital media consultant