Macromedia University of Applied Sciences
Bachelor Fashion Management
Berlin, Germany
BA
DURATION
6 semesters
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Mar 2026
TUITION FEES
EUR 5,500 / per semester *
STUDY FORMAT
On-Campus
* plus one-off registration fee
Key Summary
Join our Online Info Session and learn how our degree programmes can boost your career opportunities. Ask questions and meet a student to decide whether Macromedia is the right fit for your future.
Do you love fashion, dream of working in a creative environment and want to pull the strings in the international fashion business? To market fashion labels, decipher the latest trends and create brands for the fashion tsars of the future? Do you want to study fashion? If that’s how you feel, then our Bachelor’s degree that specialises in Fashion Management is just what you’re looking for.
Visit our website to get the brochure and learn more about our Fashion Management (B.A.) programme.
Contents of the Fashion Management (B.A.) programme
The Bachelor specialisation in Fashion Management provides you with the practical and theoretical training you need to get ahead in the national and international fashion business.
You will learn about the entire value creation chain in the fashion world – from creation, sourcing raw materials and production to marketing, distribution logistics and trade. You will also study the theory and history of fashion. The course syllabus includes the following:
- Fashion Theory and History
- Customer Experience Management
- Fashion Technologies
- Fashion Trends and Design
- Fashion Business and Value Creation
- Special Topics in Fashion Management
Internship
Macromedia cooperates with a large number of renowned companies where you will spend a full semester as an intern. You gain practical experience under the supervision of your professors and can start networking with the industry.
Degree awarded
Students on this B.A. programme are awarded one of the following bachelor's degrees:
- Bachelor of Arts in Management with specialisation in Fashion Management
- Bachelor of Arts (Hons) in Fashion Management
Future career opportunities
Your B.A. in Fashion Management qualifies you for a professional role in the fashion industry. Prospective employers include international fashion agencies, broadcasters, publishing houses and household names in the fashion industry, in positions, such as:
- Fashion brand manager
- Product manager
- Customer relationship manager
- Retail marketing manager
- Fashion retail manager
- Purchaser
- Flagship store manager
- Fashion sponsoring