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Mediadesign Hochschule MA in Design Management
Mediadesign Hochschule

Mediadesign Hochschule

MA in Design Management

MA

3 semesters

English

Full time

On-Campus

* application is possible at any time

Key Summary

    About : The MA in Design Management offers a comprehensive exploration of how design impacts business strategy and innovation. This program blends creative thinking with business acumen, preparing students to manage design-led projects. You'll engage in practical learning, collaborate with industry professionals, and develop a portfolio that showcases your skills over the one-year full-time or two-year part-time course.
    Career Outcomes : Graduates can pursue various roles such as design manager, project manager, brand strategist, or innovation consultant. Potential employers include design agencies, corporations, and consultancies focused on design integration in business solutions.

Would you like to learn what design processes will look like in the future and what influence they will have on companies? Are you interested in new technologies, changing values, marketing strategies, and product development? Then the master's program in Design Management is just right for you. As a design manager, you will use your creative talent and management knowledge to control processes and develop innovative designs. In the nc-free Design Management program, we encourage openness and creativity. You will deepen your expertise, identify trends and apply them in practical projects.

Study Design Management

Do you want to gain in-depth skills in design and management?

In the field of strategic design, you can expect the modules future and trend research, brand identity, strategic idea management, and cultural studies: You will learn to strategically plan brand positioning with the help of methods and models of company and brand personality as well as company and brand value. Based on this, you then design the sustainable and authentic implementation in projects in bundles of measures. In doing so, you use your knowledge of cultural studies and market research methods.

In the Design Management department, you can expect the modules Design and Management, Design and Leadership, Design Thinking, and Innovative Marketing. Here you will learn to understand and evaluate the basic task area of ​​strategic, tactical-operational management of design in its various forms. For strategic processes, you will learn how to use design and product innovations, creative processes, and the processes of marketing management in an integrative way.