Västerås, Sweden
DURATION
2 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
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EARLIEST START DATE
Sep 2025
TUITION FEES
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STUDY FORMAT
On-Campus
Key Summary
Introduction
Earn a Master in International Marketing
The EFMD-accredited Master in International Marketing provides students, not only with the theoretical knowledge of international marketing, but will also help develop the skills needed for successful collaboration within and between multinational groups.
The Master in International Marketing programme provides students with an understanding of management and strategy in international marketing, as well as of different kinds of marketing. The International Marketing programme is also designed to increase students’ knowledge and skills through reading, discussion, searching for information and analysis, as well as preparing you for work in an international environment.
Special attention is drawn towards the impact of information technology on business relations, with a research programme called Business Relationships and IT.
In addition to a final written exam, International Marketing students will also be evaluated during seminars and through several projects. During theMaster in International Marketing seminars, students will participate in discussions on the course material. Attendance at the seminars is mandatory, as well as involvement in classroom activities and discussions. There will also be group projects to solve. These assignments will be presented (orally and in writing) during the seminars, students will peer-review and scrutinize each other’s papers in groups.
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Admissions
Curriculum
Business Administration 100%
- Business Research Methods, 15 credits
- Strategy and International Marketing, 15 credits
- Contemporary Issues in Consumer Marketing, 15 credits
- Master Thesis in Business Administration, 15 credits
Program Tuition Fee
Career Opportunities
Opportunities offered to kick-start your career path:
- EFMD career fairs where you have the opportunity to connect with employers and companies around the globe. These events include industry speakers, masterclasses, inspiring keynotes, and top leading employers looking to hire students and recent graduates.
- EFMD career portal, where you can apply for a work placement or a job abroad. Additionally, this portal provides a Career Planning and Assesments Center that helps you along your career journey.
- MDU Mentor program where you can develop your ideas, plan your career path, get advice on CV writing, and prepare for life after your degree.
- Programmes' customized career services, where suitable job vacancies from your desired markets are shared.
- Alumni talks and panels during the programme, where you get an insight on future career outlooks.
- MDU Business developers at Idealab. Business start-up program, where you can develop your business ideas and get help and consultation to start your own business and expand your network. E-commerce start-up program, where you learn how to create, launch, and market your digital channel and e-commerce platform.