Bachelor in Entrepreneurship, Tourism & Leisure Business
Innsbruck, Austria
DURATION
6 Semesters
LANGUAGES
English, German
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Mar 2025
TUITION FEES
EUR 363 / per semester
STUDY FORMAT
On-Campus
Introduction
The program focuses on entrepreneurial thinking and acting in the tourism and leisure business. It is a comprehensive business program focusing on management, marketing, communication, digitalization, and sustainability in tourism, sports & leisure. The program also teaches social skills as well as two foreign languages. Altogether, this program will prepare you for a management position at a national level and abroad.
The Bachelor's program combines theory and practice and addresses the constantly changing conditions in the Tourism and Leisure Business. Interacting with lecturers and guest lecturers who are specialists in their field and interacting with experts during numerous excursions, you will get to know key players in the industry and gain an exclusive behind-the-scenes view of companies and destinations. During an (international) internship in your final year, you will be able to apply and further enhance your theoretically acquired knowledge and build your professional network. In addition, an international semester at one of our numerous partner universities offers you an enriching experience where you can deepen your content and cross-cultural knowledge and skills.
Students in the "Entrepreneurship, Tourism & Leisure Business" program can select from two tracks. The "Tourism, Leisure and Event Management" program is in German & English. The "Tourism, Sports & Leisure Business" program is entirely in English. The main difference between the two tracks is their primary language of instruction.
Do you share our passion for the Tourism and Leisure Industries and would like to study at one of the most renowned, internationally top-ranked, and accredited (AACSB) universities? If you do, then we look forward to receiving your application!
Duration of study: 6 semesters | 180 ECTS
Admissions
Curriculum
Major in Tourism, Leisure & Event Management
The Tourism, Leisure & Event Management major is primarily taught in German, with a focus on Event Management & Innovation. More than 90% of the content of the courses from the German-language track are identical to the English-language track. The 6th semester is the international semester of the study program, which is conducted entirely in English. The two tracks are merged in the third year of the program (5th and 6th semester). The Bachelor's thesis can be written in German or English.
- Strategic Management
- Economics
- Financial Management
- Strategic Tourism Management
- Tourism, Sports & Leisure Management
- Tourism Marketing & Markets
- Tourism & Sustainability
- Travel Business Management
- International Tourism
- eTourism Management
- Tourism, Health & Sports
- Social & Communication Competences
- Research Methods & Professional Skills
- Internship
Major in Tourism, Sports & Leisure Business
The Tourism, Sports & Leisure Business major is held entirely in English. More than 90% of the courses are identical to the German-language major, with a specialization in the area of Tourism, Outdoor Sports & Health. The two majors are merged in the third year (5th and 6th semester). The Bachelor's thesis can be written in German or English.
- Strategic Management
- Economics
- Financial Management
- Strategic Tourism Management
- Tourism, Sports & Leisure Management
- Tourism Marketing & Markets
- Tourism & Sustainability
- Travel Business Management
- International Tourism
- eTourism Management
- Tourism, Health & Sports
- Outdoor Sports & Events
- Social & Communication Competences
- Research Methods & Professional Skills
- Internship
Program Tuition Fee
Career Opportunities
Studying at MCI is an investment in a successful future. Through close cooperation with industry and the practical orientation of all courses, MCI graduates are in particularly high demand on the job market and have several job offers even before graduation.
- Destination management organizations (TVB, LTO, NTO)
- The hospitality industry
- Event Management
- Leisure-, sports- and recreational facilities
- Tourism consulting
- Tour operators & Travel agencies
- Ropeway company
Program delivery
Time model & language
Full-time | German or English