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Marymount California University Bachelor of Science in Marketing

Marymount California University

Bachelor of Science in Marketing

Rancho Palos Verdes, USA

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English

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Sep 2024

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Key Summary

    About: The Bachelor of Science in Marketing provides a comprehensive curriculum that covers key marketing principles, strategic analysis, and consumer behavior. Students learn to develop effective marketing strategies and utilize digital tools to promote products and services. The program often includes opportunities for hands-on projects and internships, preparing graduates for real-world applications.
    Career Outcomes: Graduates can pursue various career paths, including marketing manager, brand strategist, market research analyst, and digital marketing specialist. Roles in advertising, sales, and public relations are also common, along with opportunities in e-commerce and social media management.

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Introduction

Sharpen your persuasion skills, strategic thinking and creative genius to develop campaigns that influence consumer behavior and impact the bottom line.

Prime yourself for a hot job market that rewards skilled communicators, innovative thinkers and problem solvers. The field is moving at warp speed with opportunities in digital marketing, social media, marketing analytics, advertising, branding, public relations, sales, market research and e-commerce.

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