MA in Digital Communication Strategies for Media Industries
Rome, Italy
MA
DURATION
2 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
TUITION FEES
EUR 9,500 / per year
STUDY FORMAT
Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.
Key Summary
About: The MA in Digital Communication Strategies for Media Industries is taught in English and builds theoretical and methodological foundations in communication and digital innovation. It emphasizes sociological processes, media languages, and technical skills related to digital transformation and socio-technical systems, preparing students for roles in media, culture, gaming, and public and private sectors.
Career Outcomes: Graduates access career opportunities as Service designer, User Experience (UX) designer, interaction or visual designer, user researcher, digital strategist, innovation or account manager, community or social media manager, brand, marketing or content specialist. These roles suit public administration, cultural organizations, creative startups, agencies, gaming companies, and NGOs.
Program Highlights
The Digital Communication Strategies for Media Industries curriculum is exclusively delivered in English. Its comprehensive educational activities are strategically designed to furnish a robust theoretical and methodological foundation in the domains of communication and digital innovation.
This includes a specific emphasis on sociological processes and media languages, as well as the requisite technical knowledge and skills pertaining to digital transformation and its impact on communication, processes, and socio-technical systems.
First Year
Denomination
- Cognitive psychology
- Data analysis & visualization
- Digital media and society
- Digital service innovation
- Gamification
- Interaction design
- Social speech and action
- Sociology of organization
- Web technologies
- Other language skills
- Other skills
Second Year
Denomination
- Business and institutional communication
- Human Computer Interaction
- Visual communication for digital media
- Digital skills
- Other skills
- Elective modules
- Stage
- Final dissertation
Building on the foundation provided by the Bachelor’s degree program in Digital Communication Strategies for Media Industries produces highly specialized profiles capable of operating in various public, private, entrepreneurial, professional, and non-profit contexts within the expansive industry of communication, culture, and gaming.
As an individual, you will be equipped to seamlessly integrate into diverse professional fields, where you can assume roles of significant responsibility as experts in the extensive sphere of transformation ushered in by digital communication.
Employment opportunities include
As a Service Designer, you’ll be responsible for designing, organizing, and managing relationships, processes, and operational and communicative strategies of a service. Your goal will be to enhance the user experience and foster better interaction between the customer and the organization
Related professional opportunities:
- Interaction designer
- Web & mobile designer
- Digital strategist
As a User Experience Designer, your primary focus will be on ensuring that the consumer’s interaction with a product or service is easy, accessible, and enjoyable. You’ll employ a methodology centered around the individual, utilizing tools specific to systemic and creative thinking. Your tasks will involve designing and analyzing various components and interactions that shape the emotions, reflections, and actions arising from the experience.
Related professional opportunities:
- Interaction designer
- User researcher
- Visual designer
- Community manager
Becoming an Innovation Manager means you’ll play a vital role as a facilitator of processes. You’ll have the unique ability to bridge the technical-informative dimension with the managerial-organizational dimension, involving areas like rules, processes, systems, and communication.
Related professional opportunities:
- Community manager
- Account manager
- Digital strategist
- Innovation manager
If you choose to specialize as an Expert in the Field of Digital and Integrated Communication, you’ll become a crucial figure in modernizing public administration (PA) and various organizations navigating the digital transition. Your expertise will be instrumental in process reorganization, dematerialization, and redesigning online work systems and relationships.
Related professional opportunities:
- Social media manager
- Brand manager
- Marketing specialist
- Content specialist