Bachelors in Business Analytics
Bethlehem, USA
Bachelor's degree
DURATION
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
STUDY FORMAT
On-Campus
Key Summary
About: Lehigh University, founded in 1865 by Asa Packer, is a private research university in Bethlehem, Pennsylvania with a 2,300-acre campus and about 7,200 students. The Bachelor in Business Analytics teaches you to gather, analyze and visualize data for business decisions. Coursework blends statistics, computer science and business strategy and covers SQL, Python and Excel.
Career Outcomes: Graduates can pursue roles such as data analyst, business intelligence analyst, marketing analyst, financial analyst, or management consultant, working across analytics, finance, marketing and consulting. You'll use skills in data visualization, statistical analysis, SQL, Python and Excel and can move into global product management and design roles.
The program focuses on equipping students with the skills to analyze data and make informed business decisions. Through this program, you'll learn how to gather, interpret, and visualize data to solve real-world problems. It combines coursework in statistics, computer science, and business strategies, giving students a well-rounded understanding of how data-driven insights can improve organizational performance.
Students will also get hands-on experience with tools like SQL, Python, and Excel, preparing them for roles in data analytics, marketing, finance, and consulting. The curriculum emphasizes both technical skills and business understanding, so students can communicate insights effectively and contribute to strategic planning. The program encourages teamwork and problem-solving, aiming to help students grow their analytical thinking and adapt to rapidly changing business environments.
