Kristiania University of Applied Sciences
Master of Science in Information Systems - Digital Marketing
Oslo, Norway
Master degree
DURATION
2 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
15 Mar 2026*
EARLIEST START DATE
Aug 2026
STUDY FORMAT
On-Campus
* application deadline: March 15 for international students and April 15 for Nordic and EU students | documentation deadline for diplomas and certificates: July 1.
Key Summary
Master in Information Systems - Digital Marketing specialises insight into the role of digital marketing alongside existing marketing concepts and theories and considers how these function within the wider organizational strategy.
Academic department
The School of Economics, Innovation, and Technology consists of two departments:
The School of Economics, Innovation, and Technology delivers research and study programmes at bachelor and master level. The emphasis for both research and study programmes are on economics, innovation, digitalization and information technology. Information science, information systems and the interaction between technology and human beings are other exciting focus areas. The department is expanding its online offers and offers in further and continuing education in cooperation with working life. The department has well-established research groups and research labs at a high international level.
How we work
Our research emphasizes economics, innovation, digitization and IT. In addition, there are several exciting research projects in applied informatics, information systems and human-computer interaction. Our lecturers have extensive experience both within industry and academia. Relevant working life experience is brought into the teaching through lecturing and guest lecturing. This will make you used to working life challenges and will ease the transition between study life and work life.
Campus Life
Kristiania is a place for everyone, whilst being a place where you will study along with others who share your passions. An education from Kristiania is practice-oriented, which makes our students sought-after in the labour market, even before they have finished their education. The students' own line associations make for opportunities to meet and bond on the basis of shared interests, while the incubators like Loftet and Bryggeriet creates a bustling and inspiring environment for the students' own companies.
Unfortunately, we do not offer additional funding or scholarships.
The Master's program in Information Systems with a specialization in Digital Marketing consists of a total of 120 ECTS credits.
This master's degree lasts two academic years, and each academic year is divided into two semesters. Here you can see an overview of compulsory subjects and what opportunities you have for practice, exchange and specialization. We reserve the right to make changes.
First Year
1. semester
- Introduction to IS Research MS110 7.5 ECTS
- Digital Consumer Behavior and Consumer Neuroscience MD112 7.5 ECTS
- Digital Marketing MD113 7.5 ECTS
- Ethics, sustainability and society MA141 7.5 ECTS
2. semester
- Digital Communication and Social Media Marketing MD114 7.5 ECTS
- Business Intelligence and Dashboards MD221 7.5 ECTS
- Research Methods MS321 7.5 ECTS
- Proposal Development PDE5100 7.5 ECTS
Second Year
3. semester
- Elective or Exchange VALUTV99930M 30 ECTS
4. semester
- Master Thesis MS404 30 ECTS
The full-time version of this degree will provide you with:
- specialized insight into the role of digital marketing alongside existing marketing concepts and theories and consider how these functions within the wider organizational strategy
- thorough knowledge of the digital customer, how to plan digital marketing activities, how to create a proper customer database, and use of data-driven decision-making
- can apply knowledge about various digital media channels and platforms to new areas in the industry, public- and nonprofit sector
IS Masters with specialization in Digital Marketing are qualified to work as
- Chief Marketing Officer
- Digital Marketing Manager
- Digital Marketing Specialist
- Social Media Manager
- Community Manager
- Digital Content Manager
You will also qualify for more general Information Systems roles such as IT managers, business developers, business analysts and consultants. After completing the Master’s programme, the candidate is also formally qualified for a PhD study in a related area of research.
