Keuka College
Bachelor of Science - Marketing

Keuka Park, USA

DEGREE TYPE

BSc

DURATION

LANGUAGES

English

PACE

APPLICATION DEADLINE

EARLIEST START DATE

Sep 2026

STUDY FORMAT

On-Campus

Key Summary

About: The Bachelor of Science in Marketing focuses on various aspects of marketing including consumer behavior, digital marketing, and brand management. The program aims to equip students with analytical skills and practical knowledge for effective marketing strategies in diverse business environments.

Career Outcomes: Graduates can pursue roles in marketing management, brand strategy, market research, digital marketing, and advertising. This degree opens doors to various positions in corporate settings, agencies, and consulting firms.

Marketing is everywhere. Marketing skills are sought after in all areas, from business to politics, from cable to Twitter, from Google to the next best thing on Kickstarter. And everywhere from New York to Asia.

Keuka College’s marketing programs equip you with the knowledge and skills necessary to be successful in one of today’s most dynamic fields. Marketing is offered as a major, a minor and a concentration, making it easy for you to add a marketing emphasis to whatever path you chose at Keuka College. You’ll take courses in advertising, public relations, consumer behaviour, retail marketing, Internet marketing, and more.

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