MSc Creativity & Design Management
Marseille, France
MSc
DURATION
2 years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
TUITION FEES
EUR 18,000
STUDY FORMAT
On-Campus
Key Summary
*Offer available for any application completed before 30/11/2025. Only available on MSc specialised programmes and undergraduate programmes taught in full-time.
MSc Creativity & Design Management
The cultural and creative sector, encompassing design, spans diverse activities marked by distinct strategic properties and a growing integration of skills. In adapting to this evolving economy, creativity and design emerge as highly coveted competencies essential for navigating a complex and competitive market landscape. These cross-cutting skills play a pivotal role in enhancing the aesthetic experiences of consumers and users, driving societal innovation, and catalysing business transformation.
The MSc programme in Creativity & Design Management is tailored to nurture students into creators and innovators within the creative industries and other innovative sectors of the economy and society.
KEDGE Business School’s Master of Science Creativity & Design Management is a double degree programme. It delivers a Master of Science accredited by the conférence des grandes écoles (CGE) and a diploma recognised by the French Ministry of Higher Education.
Objectives of the programme in Creativity & Design Management
Upon graduation, students can pursue roles in creation, design, and managerial functions within the creative industries and other innovative sectors.
The MSc Creativity & Design Management programme opens doors to various creative industry sectors, including visual arts, design, crafts, fashion, luxury, creative digital services, and communication, as well as heritage, performing arts, cultural industries (such as cinema, video games, music, media), and leisure industries (such as tourism, outdoor activities, and sports).
Furthermore, graduates are equipped to contribute to ideation, innovation, and problem-solving across diverse business sectors in the economy.
Programme highlights
- A Hybrid Approach: Creativity and Design
- Creativity and Design: Rooted in French Culture
- International Outlook
- Immersive Teaching: Onsite Training
- Hands-On Experience
- Expertise and Networking: Academic and Practical
Key points
- Develop Skills in Ideation, Creativity, Conception, and Design
- Gain an Understanding of the Nuances of Creative Management, Design, and the Creative Industries
- Create and Lead Innovative Strategies to Address Problems and Add Value to Users, Organisations, and Society
Why study for an MSC Creativity and Design Management at KEDGE Arts School?
KEDGE Arts School has been a leader in arts, design, and creative industries management for over two decades, building on a legacy of excellence at its Marseille campus. The MSc in Creativity and Design Management blends creativity with business acumen, preparing students to lead in fields like design, fashion, art, and media. Strong industry ties offer valuable opportunities for internships, networking, and hands-on projects, while the diverse, internationally oriented programme enriches the learning experience. The comprehensive curriculum . The comprehensive curriculum covers subjects such as creativity & design strategic management, management tools, management tools equipping graduates for successful careers in various creative sectors.
Taught in English at our Paris campus, this one-year programme is designed for applicants with a four-year degree and proficiency in English. For programme requirements and further information on joining the MSc Creativity & Design management such as fees, entry level, funding, please visit the dedicated admission page. Apply now and embrace innovation and alternative approaches as we embark on this transformative journey together!
At KEDGE Business School, we believe that financial concerns should not prevent students from accessing the course of their choice. We are fully aware that a higher education diploma requires a strong motivation as well as personal and financial commitments. We recognise that pursuing a degree requires motivation as well as personal and financial commitment. To help you shape your own path towards the career of your dreams, the school offers a range of scholarships to ambitious and talented international students. In addition to the financial aid provided by KEDGE, international candidates can seek governmental or corporate scholarships in their home countries and beyond.
Scholarships in France for international students
How to get a scholarship in France?
Do you have a study project in France? We are eager to offer students this opportunity and provide them with a high-standard business education. Our doors are always open to those who wish to study and experience educational excellence in France’s major cities: Paris, Bordeaux, Marseille, and/or Toulon. To support international applicants, we offer a range of exclusive financial support options.
International students may also benefit from other scholarships funded by their home country. To learn more about the scholarships available to foreign applicants in France, visit the Campus Bourses tool. It identifies all financial support opportunities provided by French and foreign governments, local authorities, companies, foundations, and higher education institutions.
Who can apply for KEDGE scholarships?
Only non-French (foreign) students applying for our International BBA, Specialised MSc or Master in Management Grande Ecole are eligible. Exchange students from other schools and universities abroad cannot apply for this financial aid.
Erasmus Options
- Erasmus Mundus Joint Masters
- Erasmus +
Exclusive KEDGE scholarships
These financial plans are aimed at international students only.
- Social Scholarship
- Solidarity Scholarship
- Excellence Scholarship
- Early Bird Scholarship
- Diversity Scholarship
- Partner Scholarship
- ISLI Kirsten Hoey Scholarship
- Alumni Scholarship
- Welcome to France Scholarship
- Eiffel Scholarship
International scholarships to study in France
International students at KEDGE Business School can benefit from various grants offered and funded by their countries. Explore possible student grant options by area:
- America
- Southern Europe
- India, East Asia
- Africa & Eastern Europe
- Central Asia, Middle-East and Northern Europe
Short Track
Master of Science (MSc)
- Creativity & design manager skills
- Creativity and design strategic management
- Creative & design entrepreneurship
- Management tools
- Creativity & design marketing
- Creativity & design branding
- Creativity & design management
- Professional development
- Creativity and design strategic management
- Creative & design entrepreneurship
- Management tools
- Creativity & design marketing
- Creativity & design branding
- Creativity & design management
- Professional development
- Expertise skills
- Creation & creativity
- Creative process management
- International seminar: creative & design trends
- Creating & designing for future societies
- Sustainable creativity & design
- Creativity & design research
- Creation & creativity
- Creative process management
- International seminar: creative & design trends
- Creating & designing for future societies
- Sustainable creativity & design
- Creativity & design research
- Experiential skills
- Workshops
- Masterclasses
- Study trip abroad: Sustainable Venice
- On-site course: Creative France
Applied research dissertation
6-month internship in creative/design functions and/or in the creative industries sector- Workshops
- Masterclasses
- Study trip abroad: Sustainable Venice
- On-site course: Creative France
Applied research dissertation
6-month internship in creative/design functions and/or in the creative industries sector
Long Track
Patway Course
- Semester 1
- Strategic thinking
- Financial performance
- Data management
- Generative bootcamp (artificial intelligence)
- Public speaking
- Visual communication & sustainable impact communication & sustainable impact
- Strategic thinking
- Financial performance
- Data management
- Generative bootcamp (artificial intelligence)
- Public speaking
- Visual communication & sustainable impact communication & sustainable impact
- Semester 2
- Business & socio-ecological transitions
- Sustainable environment for organisations
- Team management
- Human & AI collaboration
- Business & climate change
- Creative challenge
- Business & socio-ecological transitions
- Sustainable environment for organisations
- Team management
- Human & AI collaboration
- Business & climate change
- Creative challenge
- Pre-specialisation courses
- Design project partner
- Digital culture
- Marketing reconsidered
- Design project partner
- Digital culture
- Marketing reconsidered
- Additional content
- 4-month internship (in France or abroad) or academic partnership
- 4-month internship (in France or abroad) or academic partnership
Master of Science (MSc)
Same as above
Upon completing the programme, graduates have diverse opportunities in both creative and managerial roles within the creative industries or other innovative sectors.
Career prospects
- Creation, design, and production: creator, artist, designer, creative director, artistic director, design agency director, design manager, copywriter, product designer, service designer, space designer, etc.
- Management and strategic development: general manager, entrepreneur, consultant, project manager, etc.
- Marketing: marketing director, brand manager, product manager, digital project manager, etc.
- Communication: advertising manager, social media manager, brand content manager, events manager, etc.
Sectors
Our programme equips students to become creative and design managers in the creative industries or across various innovative sectors.
Graduates can explore sectors including visual arts, design, crafts, fashion, luxury, creative digital services, communication, but also heritage, performing arts, cultural industries (cinema, video games, music, media), leisure industries (tourism, outdoor, sport), and beyond.
Additionally, graduates are sought after by businesses across the economy to contribute to ideation, innovation, and problem-solving endeavours.






























