Kedge Business School

Bachelor in Management

Year 1

This year is dedicated to learning the fundamentals of management and management skills. The programme also includes an English language refresher course.

Semester 1

• Fundamentals of accounting
• Quantitative Methods
• Fundamentals of Marketing
• Principles of Economics
• Introduction to Business Law
• Business and Leadership 1
• Introduction to Business English
• Business simulation

Semester 2

• Management accounting
• International Trade and Global Supply Chain
• Project Management
• Corporate Law
• Enterprise and Leadership 2
• Operational Marketing
• Business English and test preparation
• 1st year Be-U workshop
• LV2 in e-learning (German, Spanish, Portuguese, Italian)
• LV3 beginner (Russian, Arabic, Portuguese, Japanese, Chinese, German, Italian, Spanish)

Year 2

Professional and international openness. The modules are available in English, on the Bordeaux and Marseille campuses.

Semester 3

• Financial management
• Management accounting
• Sales techniques
• Business sustainability and globalisation
• HR and team management
• Management information systems
• Business and leadership
• Working or Studying Abroad (15h) / FLE
• LV2/3 E-learning 24h
• Be-U workshop 2nd year

Semester 4

• 6-month international internship OR 6-month academic exchange in a partner university
• TOSA Word

Year 3

This last year is dedicated to the professional project and proposes to choose a trade specialisation. The specialisation can be carried out on the 7 campuses running the programme. Students are offered the opportunity to complete the 3rd year on a work-study course on the Marseille, Toulon Bayonne, Avignon and Bastia campuses.

Semester 5

Common Course (French or English on the Bordeaux and Marseille campuses)

• Business Strategy and Diagnosis
• Business Simulation
• Introduction to Applied Research
• Be-U workshop
• Certification in Artificial Intelligence & Data science
• TOEIC Preparation
• LV2/3 E-learning
• Integration in the company

Specialisation by Campus

Bordeaux:

• Management and strategic negotiation
• Banking and finance
• Marketing (En-Fr)
• Supply Chain (En-Fr)
• Wine, Business & Sustainability

Marseille:

• Banking and Finance
• Start up, Intrapreneurship and transmission
• International transport, international trade and logistics
• Commercial Performance Management (En-Fr)
• Strategic Marketing

Toulon

• Digital marketing

Avignon

• Commercial management

Bayonne

• International Business Development
• Marketing and communication of sports
• Marketing and communication of luxury goods
• Marketing and digital strategy

Bastia

• Sustainable entrepreneurship and innovation in a start-up - Entrepreneurship for learning

Dakar

• Banking & Finance
• Marketing & Event (En)
• Social and sustainable entrepreneurship

Semester 6

• Ongoing work-study programme
• End-of-study internship in France or abroad
• Business creation (after selection of the project)

After the KEDGE Bachelor?

The vast majority of our graduates choose to complete their training by continuing their studies. Those who choose to enter the professional world directly capitalise on the professional and international experience developed during their studies:

• Compulsory 6-month international expatriation in the 2nd year, either as an academic exchange in one of our partner universities or an internship in a company.
• Internship or apprenticeship in 3rd year
• Teaching through action throughout the 3 years

Career prospects

• Commercial / Sales
• Profit centre management / CEO
• Administration / Management-Accounting
• Marketing / Communication
• Purchasing / Logistics