Bachelor of Arts Content Creation and Social Media
Williamstown, Ireland
BA
DURATION
LANGUAGES
English
PACE
APPLICATION DEADLINE
EARLIEST START DATE
Sep 2026
STUDY FORMAT
On-Campus
Key Summary
About: This Bachelor of Arts in Content Creation and Social Media at SETU Carlow trains you to turn personal digital practice into a profession. You'll study social media theory and practice, content creation, digital strategy, influencer marketing, and content writing. The programme notes the global influencer market is worth around $21 billion and includes study abroad cross‑cultural experience.
Career Outcomes: You can aim for roles such as social media manager, content creator, digital marketer, influencer strategist, brand manager. Other pathways include freelance creator, community manager, copywriter, digital analyst, or communications officer; skills transfer to business, campaigning, sales, and engagement roles.
Do your family and friends complain about you being on your phone all the time? Well now Is your chance to put all that screen time to good use by proving that you can have a successful and exciting career using your digital devices to connect with millions of people across the world.
Experts tell us that the global influencer market is currently worth around $21 billion. We know that influencing; social media marketing; digital content writing and digital strategising are important business activities and socially vital in connecting people and ideas. The employment opportunities in the digital media industry are endless. The best way to become an executive part of this huge enterprise is to transform yourself into an industry professional. We are here to help you become that professional. Your career in digital media will be launched by taking part in our exciting new programme focusing on content creation and the harnessing of social media power.
On finishing our programme you can start an energising media job in the worlds of business, campaigning, selling and influencing. Over the course of the programme you will learn to become an expert in social media theory and practice. You will enlarge your talent for connecting with people who are interested in what you have to say. We will help you professionalise your practice so that it transforms from hobby to career. We do this by educating you in how to think smarter about your online practice because that’s what the best professionals do.
