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ISEG - Lisbon School of Economics & Management Master in Marketing
ISEG - Lisbon School of Economics & Management

Master in Marketing

Lisbon, Portugal

3 Semesters

Portuguese

Full time

Request application deadline

Sep 2025

EUR 9,750 *

On-Campus

* European Union students: € 6750; students outside the EU 8500 €

Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.

Key Summary

    About: The Master in Marketing gives you a comprehensive understanding of marketing strategy, analytics, and consumer behavior. You'll engage in practical projects and gain essential skills to adapt to the dynamic marketing landscape.
    Career Outcomes: Graduates can pursue a range of roles, including marketing manager, brand strategist, market researcher, or digital marketing analyst, enabling you to thrive in diverse sectors.

Introduction

Objectives

The Master has the following main objectives: to train staff with high technical competence in marketing and with solid knowledge in various areas of specialization; provide a first approach to scientific research in marketing.

Admissions

Curriculum

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Ideal Students

Program Tuition Fee

Accreditations

Program Admission Requirements

Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam – the most widely used exam for admissions that measures your critical thinking and reasoning skills.

Download the GMAT mini quiz to get a flavour of the questions you’ll find in the exam.

About the School

Questions