ISEG Business And Finance School - school of management MBA in Events and Public Relations
ISEG Business And Finance School - school of management

ISEG Business And Finance School - school of management

MBA in Events and Public Relations

  • Paris, France
  • Bordeaux, France

MBA

French

Full time

Sep 2025

On-Campus

Key Summary

    About : The MBA in Events and Public Relations prepares students with essential skills in event management and public relations. This program covers strategic communication, marketing techniques, and leadership strategies. Students engage in hands-on experiences, case studies, and real-world projects over the course duration of one year. The curriculum emphasizes problem-solving abilities in various professional contexts.
    Career Outcomes : Graduates can pursue roles such as event manager, public relations specialist, communication director, and marketing coordinator. Opportunities exist in sectors like hospitality, corporate communications, and non-profit organizations. This degree offers pathways to leadership roles, enhancing managerial prospects in an array of industries.

MBA Events, Public Relations train you in developing strategies, the tools of event communication, and Public Relations of brands and institutions. Learn to create events to manage a brand image, build relationships with internal and external audiences, and manage the company's reputation online and offline.

Skills:

Organize internal and external events as part of the company's communication policy

Manage the communication of events on social networks in conjunction with all institutional partners

Define the image and brand policy and manage its trust capital

Design communication media in line with the company's charter

Careers:

Event communication manager, external communication manager, event production manager, e-reputation consultant.