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ISAG - European Business School Postgraduate Degree in Commercial Management and Marketing

ISAG - European Business School

Postgraduate Degree in Commercial Management and Marketing

225 hours

Portuguese

Full time

Request application deadline

Sep 2025

EUR 2,493 / per year *

On-Campus

* Table in force for the 2023/2024 school year

Key Summary

    About : The Postgraduate Degree in Commercial Management and Marketing provides a comprehensive understanding of marketing strategies and commercial management practices. The program aims to equip students with analytical skills and practical experience needed in the commercial sector. The curriculum is designed to meet industry demands and enhance employability in various roles.
    Career Outcomes : Graduates have the opportunity to pursue careers in marketing management, commercial strategy, business development, and sales management. They can work in diverse sectors, ranging from retail to consultancy, focusing on driving organizational success through effective marketing and commercial strategies.

Introduction

DESCRIPTION

Preparation for the exercise of management functions with solid training in several areas in a business environment, namely in marketing, strategic management, business communication, finance and commercial direction.

OBJECTIVES

- Valuing professionalism that promotes better integration and/or performance in the field of Commerce and Marketing;
- Develop leadership skills in commercial activities, which are crucial in coordinating and creating value for organizations.

LANGUAGE OF TEACHING: Portuguese

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CURRICULAR STRUCTURE

1st YEAR

- Marketing management
- Integrated Business Communication
- Commercial Management and International Business
- Management of Sales and Negotiation Teams
- Business Simulation
- Digital marketing

Read more on the institution's website

Curriculum

Program Tuition Fee

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About the School

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