Post-Graduation in Sales Management
- Lisbon, Portugal
- Porto, Portugal
Postgraduate Diploma
DURATION
10 months
LANGUAGES
Portuguese
PACE
Part time
APPLICATION DEADLINE
EARLIEST START DATE
STUDY FORMAT
On-Campus, Distance Learning
Key Summary
About: The Post-Graduation in Sales Management at IPAM teaches strategic and operational sales skills through active, interactive methods and faculty with business experience. It gives a global view of sales performance and deepens commercial management across areas of sales strategy and design, with practical applicability. IPAM programmes are certified by the Portuguese Association of Marketing Professionals (APPM).
Career Outcomes: Graduates move into Sales Director, Sales Manager, Account Manager, Trade Marketing Manager, Business Development Manager, e‑commerce or digital sales lead and client-facing roles. The course suits executives updating skills, managers, marketing and trade marketing professionals, people switching careers into sales leadership.
The Post-Graduation in Sales Management is, as a priority, a global tool at the service of a differentiating performance.
This program highlights a whole set of strategic and operational dimensions that, when put into practice correctly, constitute an adequate support to a response to highly competitive and increasingly demanding markets.
The technical and practical specificities of some critical areas for success in the function can only be apprehended through the experience provided by the active and interactive pedagogical methodologies and practices that are part of this program.
The teaching staff brings together a set of high-level theoretical and practical skills, based on a vast experience of business life and solid academic training, which together allow the optimization of the learning process.
Why the Postgraduate Degree in Sales Management?
Global view of sales performance management
It provides a global view of sales performance management in order to optimize decision making.
Commercial management themes
It deepens the main themes of commercial management, being organized in three main axes: Sales & Marketing Strategy, Sales Design and Sales Performance.
Reputable professionals in the field
It has a faculty composed of renowned professionals in the field, combining academic excellence with deep knowledge of business reality.
Business reality
It allows the development of theoretical-practical skills based on business reality and the development of an exclusive network of contacts.
Strategic dimensions
The programmatic contents are based on the strategic and operational dimensions of the area.
Practical applicability
It enhances the practical applicability of the acquired concepts to the real situations of organizations.
Certification
IPAM 's Executive Training programs are certified by the Portuguese Association of Marketing Professionals [APPM].
