MBA in Digital Strategy Design & Transformation

The Digital Strategy Design & Transformation MBA trains change makers. It prepares graduates to master the digital transformation of the value chain, generate new business models, and implement a global, comprehensive digital strategy. There is a specific course on innovation management consulting.

IPAG's specialized MBA is an international degree in Business Administration (Master of Business Administration). It is intended for 3-year or 4-year degree holders.

Along with students of all nationalities, you learn to manage teams and pilot projects ethically in a business environment increasingly impacted by digital and new technologies.

4 specializations are offered:

• International Business Development
• Finance & Investments
• Digital Strategy Design & Transformation
• Management of Sustainability Transformation

At the end of the course, students obtain a 5-year degree and are eligible for the "Manager of Organisations" Level 7 RNCP title issued by ECEMA Association by Order of July 7, 2017, registered in the Répertoire National des Certifications Professionnelles (RNCP) under the RNCP code 15053.

Our strengths

• 4 specializations;
• CSR at the heart of each program’s academic project;
• The emphasis put on case studies and real-world scenarios: business games, internships in France or abroad, meetings with professionals, Weekend Challenge;
• Support for students: career planning, personal branding and job search workshops and leadership development seminars;
• Core courses in the Blended Learning format.

Degree

MBA 5-year degree level RNCP certified

Specialisation modules

• Digital Marketing
• Digitalisation of the value chain and associated tools
• Digital Strategy
• Agile approach (Agile Principles & SCRUM)
• Consulting approach and jobs of tomorrow

Fundamentals of Management

Phase 1 (Semesters 1 and 2)

Core modules

• Strategic Management
• Marketing
• Finance
• Supply Chain Management
• HR and Leadership

Projects and Business Game

• Personal development workshops to improve your leadership
• A Challenge Weekend to work on a concrete business issue
• Conferences and regular meetings with professionals
• A concrete individual project such as a capstone project

Applied Management & Specialisation

Phase 2 (Semester 3)

Internship and project realization

• 4 to 6-month internship
• Capstone Project

Projects & Business Games

• Personal development workshops to improve your leadership
• A Week-end Challenge to work on a business issue
• Conferences and regular meetings with professionals
• An individual project like a Capstone project

Work Experience

• 6-month internship
• Several corporate visits and networking opportunities

International

• 4 choices of specializations taught 100% in English
• The possibility of doing a 6-month internship abroad

Objectives

• Control of the impacts of the digitalisation of the economy on the different industries and economic models
• Support for the digitisation of a company's value chain
• Digital marketing and distribution Innovation management and methods
• Support for change in consulting mode

• Digital transformation consultant
• Chief Digital Officer
• Innovation Consultant
• Innovation Manager