Illinois State University
Bachelor's in Music Business

Normal, USA

DEGREE TYPE

Bachelor's degree

DURATION

LANGUAGES

English

PACE

Full time

APPLICATION DEADLINE

EARLIEST START DATE

Sep 2026

STUDY FORMAT

On-Campus

Key Summary

About : The Bachelor's in Music Business program offers students a comprehensive understanding of the music industry. The curriculum covers essential topics such as marketing, management, and legal aspects of the music business. Students will gain practical experience through internships and projects that prepare them for real-world challenges.

Career Outcomes : Graduates can pursue various roles in the music sector, including positions such as music manager, artist representative, music marketing specialist, or record label executive. This degree also opens doors to opportunities in music journalism and event planning.

The Bachelor's in Music Business program offers students a comprehensive education focused on the essential aspects of the music industry. The curriculum combines coursework in music, business, and technology to prepare students for careers in various sectors such as management, marketing, promotion, and entrepreneurship within the music industry. Students gain practical skills through hands-on learning experiences, including internships and industry projects, equipping them to navigate the evolving landscape of music commerce effectively.

The program emphasizes developing both musical and business acumen, with courses designed to cover topics like artist management, music licensing, digital marketing, and recording industry practices. Students also have opportunities to engage with industry professionals and participate in real-world projects, fostering networking skills and industry connections. This blend of academic and experiential learning aims to prepare graduates for successful careers in a dynamic and competitive field, ensuring they are well-versed in the legal, financial, and promotional aspects of the music business.

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