Business Journalism, SMM & PR, Bachelor
Almaty, Kazakhstan
DURATION
0 up to 4 Years
LANGUAGES
Russian,
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Sep 2024
STUDY FORMAT
On-Campus
Key Summary
Scholarships
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Introduction
Academic Program Objectives are to produce qualitative training of demanded media market specialists in Business, Economic Journalism, and Social Media Marketing, expand the students’ knowledge, develop their skills and competencies in media enterprise, public relations management, and modern marketing.
Leading Positions:
Editor-in-chief of the media;
PR specialist in commercial and government public relations;
SMM specialist;
Director of an advertising agency;
Journalist and analyst;
Business news editor;
Leading business media journalist.
Key Competencies:
Creation of high-quality business media content for various social platforms and sites;
Implementation of cutting-edge information technology in different formats (photo, audio, video, and multimedia technologies);
Acquisition of in-depth knowledge of modern economic concepts, new forms of organizing modern business communication systems and information enterprises;
Development of skills in modern business environment analysis and social marketing;
Mastery of advertising intrigue as a marketing component;
Promotion of business entities and individuals;
Ability to work in various management systems such as Joomla, WordPress and Drupal, JavaScript scripting language, and others.