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Haute Ecole de Gestion de Genève (Geneva school of Business administration) Master in Luxury Management

Haute Ecole de Gestion de Genève (Geneva school of Business administration)

Master in Luxury Management

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On-Campus

Key Summary

    About : The Master in Luxury Management focuses on providing students with the knowledge and skills necessary to excel in the luxury sector. This programme delves into brand management, marketing strategies, and consumer behavior specific to luxury goods. It typically encompasses a one to two-year study duration, allowing students to engage with industry professionals and gain real-world experience through internships and projects.
    Career Outcomes : Graduates can pursue various career paths, including roles in brand management, marketing, and sales within luxury sectors such as fashion, hospitality, and cosmetics. Potential positions may include luxury brand manager, marketing strategist, and customer relations manager.

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Introduction

Located in the heart of International Geneva, half-way between Paris and Milan, close to the most prestigious actors in the world of Luxury, Geneva School of Business administration offers you a unique program.

The Master of Advanced studies in luxury management will allow you to grasp the universe of luxury, its activity sectors as well as its culture, its know-how and excellence. This program will enable you to analyze the complexity of the luxury market, to anticipate the mutations that companies in this industry are facing today.

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