AI Essentials for Business Course

Who Will Benefit

• Business Professionals: Explore AI-based business and operational models that could unlock and deliver value for your organization.
• Current and Aspiring Leaders: Shape your organization’s digital transformation strategy and build a responsible, AI-powered business.
• Functional Specialists: Understand the evolving AI landscape and its impact on your business, whether you work in product, operations, marketing, or supply chain.

Module 1 (5-6 hrs)

Explore the characteristics of an AI-powered firm, its impact on business and operating models, and the components and outputs of the AI factory.

Concepts

1. The Age of AI
2. The AI Factory

Featured Exercises

• Identify AI use cases in your organization
• Analyze your organization’s business and operating models and how they align with an AI-first company model
• Sketch your company’s data pipeline, identify data sources, and consider ways datafication can be streamlined

Module 2 (5-6 hrs)

Describe the science behind generative AI, ways to incorporate it into your business processes, the collision between traditional and AI-powered companies, and that clash’s impact on digital transformation.

Concepts

• The Rise of Generative AI
• Collision and the AI-First Company

Featured Exercises

• Consider how generative AI can overcome bottlenecks and achieve cost efficiencies
• Reflect on collisions between traditional and AI-first companies
• Propose an AI project for your organization and highlight its benefits and considerations

Module 3 (6-7 hrs)

Understand network and learning effects’ impact on business strategy and how they can be used to create value. Explore ethical considerations related to AI and mitigation strategies for responsible use.

Concepts

• Strategy: Network Effects and Learning Effects
• Ethics of Digital Scale, Scope, and Learning

Featured Exercises

• Analyze your company’s strategy across three key pillars: product value, network value, and data value
• Explore how businesses can adopt the platform model
• Identify risks related to digital amplification, algorithmic bias, cybersecurity, privacy, and inclusiveness
• Craft a presentation about your AI project for stakeholders and outline how it will contribute to your organization’s digital transformation

Module 4 (5-6 hrs)

Explore digital transformation as a continuum and the four key levers driving it in organizations: strategy, governance, architecture, and culture. Recognize how AI is transforming business across industries and geographies and why it’s vital to accelerate your AI journey now.

Concepts

• Transformation Journey
• Leadership in the Age of AI

Featured Exercises

• Determine your organization’s AI maturity level using the AI-first scorecard
• Reflect on how the strategy, governance, architecture, and culture lessons can be applied to your organization

• Understand the evolving AI landscape
• Discover diverse applications of AI, machine learning, predictive modeling, and data science
• Explore ethical AI-related challenges to implement it responsibly and manage risks
• Develop the skills and frameworks to shape your organization’s digital transformation strategy
• Rethink your system, processes, and roles to build an AI-powered organization
• Learn how generative AI connects to your organization and its impact on business and operating models