MSc in Management of Sport and Outdoor Markets

With the backdrop of evolving challenges like climate change, urban sprawl, and shifting leisure trends, the Sports and Outdoor arenas are in flux. This MSc is tailored to hone your understanding of this sector's nuances, empowering you to become an "architect", a "guide" of these transformations.

Level: Master's Degree. Diploma aimed at Bac +5 conferring the Grade of Master: “ Diploma of higher studies in strategic management of activities

Turn Your Passion Into Expertise and Become a Successful Manager in the Sports and Outdoor World!

Grenoble Ecole de Management (GEM), situated in the Alpine heartland, recognized for its pristine environment and commitment to sustainability - Green capital city- offers a specialized MSc program designed for the evolving Sports and Outdoor markets.

Join us and enroll to leverage an ecosystem uniquely tailored to foster economic growth, societal development, and innovation within these sectors and become the "guides", the "architects" of these transformations!

Program Highlights

Our holistic curriculum intertwines theoretical learning with hands-on experiences:

• Immersive workshops and seminars with industry leaders
• Access to a network of esteemed faculty, professionals, and organizations
• Field trips to leading events and trade fairs
• Real-world project collaboration

Strengths

• Accelerate your career by gaining the business and managerial skills required for the Sport and Outdoor Markets
• Integrate the sportsmanship and outdoor spirit to understand Market trends
• Prepare for working in international contexts, dealing with local challenges
• Enjoy study trips with exclusive behind-the-scenes visits to "incumbents" and start-ups from Sports & Outdoor markets.

This master's program equips students with cutting-edge management competencies, primed for the dynamic market needs of the Sport and Outdoor sectors:

• Strategic Governance & Economic Models: Master market trends, navigate the global sports and outdoor economic currents and excel in event economics and partnership strategies
• Revolutionizing Sport & Outdoor: From Innovation to Design Thinking: create and manage new, impactful products and services
• Strategic, Operational, and Digital Marketing: From strategic conception to omnichannel execution, dominate online advertising, social media, digital, and physical Points to amplify your brand's reach
• Agile Project Management & Leadership: Lead collaborative, high-efficiency projects from start to finish, while inspiring teams to peak performance
• Sustainability Integration: Implement sustainable practices within corporate strategies to align with modern consumer and regulatory standards
• Ethics and Influence in Marketing: Navigate the journey from leadership to influencer; mastering communication and influence management
• Sports and Emerging Technologies: Dive into the world of e-sports, augmented sports, connected outdoor tech, and the integration of AI in sports, propelling the industry into a new era.

• Sport/Outdoor Innovation Project Manager
• Sport/Outdoor Marketing Product Manager
• Sport/Outdoor Market Analyst
• Partnerships and Sponsoring Manager
• Sports Technology Development Manager
• Sport/Outdoor Geopolitics Advisor
• Sports Infrastructure Manager
• Ethics and Influence Manager
• Sport & Outdoor Sustainable Development Manager
• Community Project Officer

• Regular track (2 years): - Year 1-on campus 7 months + 4-6 months internship - Year 2-5 months on campus + 4-6 months internship
• Short track (1 year): 6 months on campus + 4-6 months internship