GBSB Global Business School

Master of Science in International Business Management in Madrid

Why study MSC with International Business GBSB Global in Madrid?

GBSB Global’s Master in International Business delivers specialized skills, knowledge, and training to ensure that graduates are able to successfully transition from learners to leaders.

Industry experts and proficient lecturers are on hand to offer insight and expertise, covering modules such as Digital Transformation, Innovation and Technology, Strategic Marketing, Global Financial Markets, and International Business and Global Business Challenges.

All coursework is delivered in English – the universal business language – and students are encouraged to participate in seminars, webinars, workshops, and team projects for further in-depth training.

• Fully accredited by ASIC approved by Ofsted and an affiliate of ENQA
• Accredited by the Accreditation Council for Business Schools and Programs (ACBSP)
• Awarded as a Five Stars Business School for Teaching Quality by QS Ranking System
• The only higher education institution in Spain accredited by Microsoft as a leader in digital education
• Received 3 top scores in U-Multirank for divisions of Research, Teaching & Learning, and International Orientation

A mix of core and elective courses (a total of 90 ECTS credits), including:

ADVOCATE FOR INCLUSION, TEAMWORK & DIVERSITY IN A MULTINATIONAL ORGANIZATION

Effective Teamwork and Project Management (6 ECTS)
Diversity Management and Global Workplace Inclusion (6 ECTS)

• Organizational Behavior
• The Concept of Workplace Motivation and Satisfaction
• The Dynamics of Group Performance
• Relationship Between Power, Politics, Conflict
• The Organizational Culture and Its Relation to Workplace
• Diversity Across Cultures

• The Strategies for Addressing Race, Religion, and Ethnicity Diversity and Inclusion
• Gender Diversity in the Workplace
• The Benefits of Inclusion of People with Special Needs
• The Concept of Work-life Balance (WLB)
• Current Issues in D&I Worldwide

CONTROL AND ENHANCE OPERATIONAL AND FINANCIAL PERFORMANCE OF AN INTERNATIONAL BUSINESS

Operations Management (6 ECTS)
Finance for Management (8 ECTS)

ANTICIPATE AND MANAGE INTERNATIONAL BUSINESS CHALLENGES AND PLAN EXPANSION STRATEGIES

International Business and Global Business Challenges (6 ECTS)

• The Main Concepts Related to the Global Business Environment
• Political and Legal Systems
• Global Integration Policies

• Emerging Markets
• Global Factors of International Business

UNDERSTAND INTERNATIONAL MARKETING AND EXECUTE MARKETING CAMPAIGNS

• Organizational and Business Level Context of Marketing Strategy
• External and Internal Environment Factors

• The Marketing Mix
• The Mission Statement, Corporate Objectives and Functional Areas of an Organization

MANAGE INTERNATIONAL BUSINESS FOCUSING ON TECHNOLOGY AND INNOVATION

Digital Transformation, Innovation and Technology (6 ECTS)

• Digital Economy and Its New Driving Forces
• Digital Strategy and Transformation
• Drucker’s 7 Sources of Innovation, Open Innovation

• Strategic Approaches to Managing Innovation
• Disruption Theory
• Digital Transformation Journey

DEAL CONFIDENTLY WITH GLOBAL FINANCIAL ISSUES, INTERNATIONAL LOGISTICS, AND TRANSPORTATION

Global Financial Markets and Instruments (6 ECTS)
International Logistics and Transport (6 ECTS)

• Performance of Global Financial Markets in Different Economic and Political Contexts
• The Role of Capital Markets in Economic Growth
• Global Fixed-Income Markets
• Global Equity Markets
• Derivatives & Risk Management
• Sourcing Funding from the Capital Markets
• Modern Distribution Systems
• Modes of Transport in a Modern Society

• Innovations in Air and Maritime Transport
• Modal, Intermodal, and Multimodal Transport
• Contemporary Issues Facing Carrier Management
• Regulatory Frameworks for Different Transport Modes
• Freight Cost and Pricing
• Third-Party Logistics
• Trade and Customs Procedures

INVESTIGATE AN INTERNATIONAL BUSINESS ISSUE AND PRESENT YOUR FINDINGS IN A COMPREHENSIVE FINAL PROJECT

Final Project (Capstone)

The Capstone Project is an expansive assignment that serves as the finish touch to the Master journey. Apply the learned knowledge and skills from the program to investigate a specific problem or idea related to an area of specialization. Once this issue is identified, it's necessary to apply relevant skills and expertise in developing a solution that addresses the problem head-on. Students have several options for their Final Project, such as a research-based approach or a more hands-on problem-solving technique. The proposed solutions are normally practical and interactive, with the potential to be implemented in professional settings or used for further research and study.

DEVELOP APPROPRIATE TACTICS, INCORPORATING STRATEGIC MANAGEMENT AND KNOWLEDGE OF THE GLOBAL ECONOMY AND GEOPOLITICS, TO BRING YOUR MASTER'S STUDIES TO A CLOSE

Economics and Geopolitics (6 ECTS) (Online)
Strategic Management and Analytics (8 ECTS) (Online)

• Principles of Behavioral Economics
• Geopolitics and Geo-economics Methodologies
• Causes of Globalization

• Strategic Management, Planning and Structure
• Strategic Approaches to Analyzing the Position of an Organization
• Data and Strategy