Bachelor of Business Administration and Digital Innovation with Sports and eSports in Barcelona
Barcelona, Spain
BA
DURATION
6 years
LANGUAGES
English
PACE
Full time, Part time
APPLICATION DEADLINE
EARLIEST START DATE
TUITION FEES
EUR 13,900 / per year *
STUDY FORMAT
Distance Learning, On-Campus, Blended
* Total annual cost in Barcelona: €13,900, including tuition, registration, and administrative fees.
Key Summary
Join us for a free online session covering what you need to sort out before starting: scholarships & real costs, the five-step application process with realistic timelines, and visa, arrival and student support. Plus a live Q&A with our admissions team.
Build a strong foundation in business administration and digital innovation while developing specialist knowledge in sports business, e-sports ecosystems, sponsorship, events, marketing, and digital fan engagement. The program combines business fundamentals with practical projects, case studies, and collaboration in an international classroom.
Program structure: Full-time study takes three years, with a part-time pathway of up to six years. Students complete 180 ECTS and study entirely in English on the Barcelona campus.
Qualification and recognition: Bachelor of Business Administration and Digital Innovation, 180 ECTS, MQF/EQF Level 6. The qualification is licensed by the Malta Further & Higher Education Authority (license 2020-012), approved by the Department of Research and Universities of the Catalonia Regional Government under Resolution REU/3131/2025, and listed in Spain's RUCT under code 08073661.
Institutional accreditation: GBSB Global Business School is internationally accredited by ACBSP and ASIC.
First Year
- Global Business Environment
- Business Communication
- Introduction to Digital Entrepreneurship and Innovation
- Fundamentals of Marketing in the Digital Era
- Principles of Accounting
- Business Law in a Digital Context
- Business Math and Statistics
Second Year
- Strategic Management of Enterprise and Digital Innovation
- Managerial Accounting
- Leadership and Organizational Behavior
- Starting a New Digital Business
- Business Economics
- Business Research Methods
- Three units corresponding to a chosen specialization area
Third Year
- Professional and Career Development
- Innovative and Creative Thinking
- Corporate Finance
- Disruptive Technologies for Innovation and Change
- Three units corresponding to a chosen specialization area
- Undergraduate Dissertation
- QS 5-Star rated in Online Learning, Academic Development, Social Sciences and Management, Teaching, Employability, and Inclusiveness.
- Eduniversal 2025: 2 Palmes of Excellence for Strong Regional Influence; listed among the world's 1,000 Best Business Schools and Spain's top 10.
- Ranked the #1 AI Business School in Spain by Asescon.
- Recognized in the Forbes Spain 2026 business education rankings and named among Spain's Top 5 business schools for AI training for managers.
- Internationally accredited by ACBSP and ASIC; recognized as a Microsoft Showcase School.
- Esports Event Producer
- Event Organizer
- Sports Club Director
- Entrepreneur in Sports Industry
- Business Development Manager
- Product and Community Manager
Career Services
GBSB Global Business School offers support to help students plan and achieve career success in Europe and around the world. Take advantage of the wide range of career development services GBSB Global Business School offers from professional workshops and corporate presentations on campus to career evaluation resources.
- Career Development Workshops
- Career Services Online Directory
- Internship Assistance
- Finding Employment Within Two Months
- Employment at Top Companies