Bachelor of Business Administration and Digital Innovation with Digital Marketing in Barcelona
Barcelona, Spain
DURATION
2 up to 4 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Request earliest startdate
TUITION FEES
EUR 10,750 / per year
STUDY FORMAT
Blended, Distance Learning, On-Campus
Key Summary
Introduction
Study on campus in Barcelona exploring critical thinking and specialized theory, amongst many other concepts with the Business Bachelor with Digital Marketing in Barcelona. The program provides a solid foundation of business skills that are rooted in digital marketing. Learning-by-doing is reflected in modules such as SEO strategy, website optimization, digital advertising, product development and market analysis.
During this innovative BA program students are invited to concentrate on specific fields of their key interest while gaining a comprehensive business education with a digital focus. Explore the latest trends in digital innovation, reinforce theoretical knowledge through practical approach, learn to think with an agile mind, all while easily adapting to the new remote reality facing the world today.
Key Facts
- Duration of the program โ 3-6 years
- Language of the program โ English
- Intakes โ October, January, April / Yearly
- Schedule โ Full Time, Daytime
- Location โ Barcelona, Spain
Program Highlights
- Faculty with Industry Experience
- Company Visits
- Students from 70+ Different Countries
- Exclusive International Business Events
- Practical Knowledge Applicable on a Global Scale
- Career Opportunities with Multinational Companies
Why GBSB Global?
- The only business school in Spain with international accreditation from ASIC
- The first and only official Microsoft School in Spain, accredited by Microsoft as a leader in digital education, providing students with the most state-of-the-art learning experience from day one
- Official Microsoft Showcase School
- The only business school in Barcelona and Madrid with the status of ACCA. Computer-Based Examination Center
- Member of The Accreditation Council for Business Schools and Programs (ACBSP), USA
- Recorded as ONE OF THE BEST BUSINESS SCHOOLS in Europe by MYBS (Mind Your Own Business School)
- Recognized as a LEADER IN GLOBAL EDUCATION by Newsweek Magazine
- Ranked No. 1 in Europe in the Guide to Sustainability Schools
- OFFICIAL MEMBER of the European Council for Business Education (ECBE)
- Repetitive winner of International Business Ethics Case Competition, USA
- Global Diversity | Students from 70+ countries and faculty from 20+ countries
- Focus on Innovation | From teaching methods, course curriculum, and workshops to a fully digitalized educational environment we are all about innovation and challenging the status quo
- Employability & Career Development Opportunities | Practical knowledge and skills, career counseling, and individual coaching sessions
Curriculum
First Year
- Global Business Environment
- Business Communication
- Introduction to Digital Entrepreneurship and Innovation
- Fundamentals of Marketing in the Digital Era
- Principles of Accounting
- Business Law in a Digital Context
- Business Math and Statistics
Second Year
- Strategic Management of Enterprise and Digital Innovation
- Managerial Accounting
- Leadership and Organizational Behavior
- Starting a New Digital Business
- Business Economics
- Business Research Methods
- Three units corresponding to a chosen specialization area
Third Year
- Professional and Career Development
- Innovative and Creative Thinking
- Corporate Finance
- Disruptive Technologies for Innovation and Change
- Three units corresponding to a chosen specialization area
- Undergraduate Dissertation
Rankings
- Fully accredited by ASIC approved by Ofsted and an affiliate of ENQA
- Member and Accredited by the European Council for Business Education
- Awarded as a 5 Stars Institution by QS Stars Ranking System
- The only higher education institution in Spain accredited by Microsoft as a leader in digital education
- Ranked as a Leader in Business Education by Newsweek Magazine
Career Opportunities
- Marketing Manager
- Brand Manager
- New Product Manager
- Advertising Manager
- Marketing Communications Manager
- Social Media Manager
Career Services
GBSB Global Business School offers support to help students plan and achieve career success in Europe and around the world. Take advantage of the wide range of career development services GBSB Global Business School offers from professional workshops and corporate presentations on campus to career evaluation resources.
- Career Development Workshops
- Career Services Online Directory
- Internship Assistance
- Finding Employment Within Two Months
- Employment at Top Companies
Gallery
Program Tuition Fee
Program Admission Requirements
Demonstrate your commitment and readiness to succeed in business school by taking the GMAT exam โ the most widely used exam for admissions that measures your critical thinking and reasoning skills.
Download the GMAT mini quiz to get a flavour of the questions youโll find in the exam.