University of Applied Sciences Upper Austria
Masterstudium für Kommunikation, Wissen, Medien
Hagenberg, Austria
MA
DURATION
4 semesters
LANGUAGES
German
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Oct 2026
TUITION FEES
EUR 363 / per semester *
STUDY FORMAT
* zuzüglich des ÖH beitrags für studierende aus EU- und EWR-staaten | für studierende aus drittstaaten: 726,72 € pro semester
Fast-track counseling
By contacting the school, you'll get access to free priority counselling for any study and application questions.
Key Summary
About: The Masterstudium für Kommunikation, Wissen, Medien at University of Applied Sciences Upper Austria is an interdisciplinary, German‑taught, full‑time programme combining communication science, pedagogy and psychology with web design, web programming and user experience. You can choose electives to focus on communication, web, learning or organization; it allows flexible scheduling, interview admission and awards a Master of Arts in Social Sciences (MA). The course runs 4 semesters (120 ECTS).
Career Outcomes: Graduates work at the interface of people, organization and technology with skills in analysis and design. They'll enter roles like social media manager, e‑learning consultant, UX designer, project manager and related positions in digital communication and learning design.
Interdisziplinäres Know-how Für Digitale Medien & Online Kommunikation
Die fortschreitende Digitalisierung fordert von Organisationen innovative Lösungen für neue Problemstellungen. In einer globalen, vernetzten und digitalen Wissensgesellschaft spielen webbasierte Medien, interkulturelle Kompetenz und lebensbegleitendes Lernen eine ebenso wichtige Rolle wie die interne und externe Kommunikation. Deswegen verbindet der interdisziplinäre Master Kommunikation, Wissen, Medien kommunikationswissenschaftliche, pädagogische und psychologische Themen mit Inhalten aus den Bereichen Web-Design, Web-Programmierung und User Experience Design. Das Studium ermöglicht durch sein breites Angebot an Wahlpflichtmodulen eine individuelle Schwerpunktsetzung in den Themenfeldern Kommunikation, Web, Lernen und/oder Organisation und dabei auch eine stärkere Fokussierung auf technische oder sozialwissenschaftliche Bereiche.
Der Stundenplan ist so gestaltet, dass dieses Vollzeit-Studium bei einer flexiblen Arbeitseinteilung berufsermöglichend ist.
Wichtige Fakten
Graduates of this course work at the interface between people, organization and technology. Their combined skills in the areas of analysis, conception, design, technical implementation and evaluation give them access to a wide range of modern professional fields. They are in demand as experts in online Marketing , internal and external communication, e-learning and personnel development, website optimization and user experience. For example, they work as social media managers, e-learning consultants, HR managers, UX designers, web developers, IT consultants, product owners or project managers.
- Organisationsform: Vollzeit
- Akademischer Abschluss: Master of Arts in Social Sciences (MA)
- Aufnahmeverfahren: Bewerbungsgepräch
- Kosten: Informationen zu Studiengebühren und ÖH Beitrag
- Studiendauer: 4 Semester
- Sprache: Deutsch
- ECTS: 120
- Research strength at the highest level
The University of Applied Sciences Upper Austria is the strongest research university in the country – with over 440 dedicated researchers and an annual research budget of around 21 million euros, it sets standards in applied research. - Close ties to the economy
Through collaborations with more than 630 companies and organizations, the FH OÖ offers practice-oriented study programs that are directly tailored to the requirements of the job market – including internships, project work and direct contact with industry. - Internationally well connected
With over 250 partner universities worldwide, numerous exchange programs and English-language study programs, the FH OÖ promotes global perspectives and international careers. - Practical teaching with real added value
Lecturers with professional experience, real case studies and project work ensure a close integration of theory and practice – students learn in an application-oriented and business-like manner. - Individual study design through small groups and flexible formats
Small class sizes, fixed timetables and flexible organizational forms – whether full-time, part-time or dual – enable personal support, good planning and optimal compatibility with work and everyday life.


