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University of Applied Sciences Upper Austria Bachelor's degree in Communication, Knowledge, Media
University of Applied Sciences Upper Austria

University of Applied Sciences Upper Austria

Bachelor's degree in Communication, Knowledge, Media

Hagenberg, Austria

Bachelor's degree

6 semesters

German

Full time

30 Jun 2026

Oct 2026

EUR 363 / per semester *

On-Campus

* plus the ÖH contribution for students from EU and EEA countries | for students from third countries: €726.72 per semester

Fast-track counseling

By contacting the school, you'll get access to free priority counselling for any study and application questions.

Key Summary

    About : The Bachelor's degree in Communication, Knowledge, Media focuses on the interplay between communication practices, media technologies, and knowledge creation. This program equips students with essential skills in critical thinking, communication strategies, and media literacy through a diverse curriculum. Students will explore topics such as digital media, social networks, and the role of communication in society.
    Career Outcomes : Graduates can pursue diverse career paths in areas like public relations, digital marketing, journalism, or media production. Additionally, students may find roles in corporate communications, content creation, and social media management, preparing them for a dynamic professional landscape in the media and communication sectors.

Communication and knowledge transfer with digital media

Much of what we used to do offline is increasingly shifting to the digital space. An almost unmanageable variety of websites, platforms, apps and social networks makes it possible: informing, learning, exchanging, communicating, collaborating. All of this would be hard to imagine without the Internet. The Bachelor's degree in Communication, Knowledge, Media sees this as a great opportunity and trains young people to become experts in communication and knowledge transfer on the Internet. They can design web applications, implement them technically and adapt them to the needs of users. They understand how to design digital media content and use it successfully in communication, learning and work processes. Equipped with sound technical and social science skills, our graduates are in demand on the job market because they are able to understand digital media holistically and design it proactively.

Important facts

As experts in the target- and needs-oriented use of digital media, graduates are versatile and can be used across industries thanks to their broad training and are in demand in areas such as online communication, content strategy, organizational development, media, web & screen design, user experience design, web programming, etc.

For example, you are responsible for the conception and implementation of e-learning measures, the management of social networks or the use of digital media in corporate communications and personnel development, or you take on demanding tasks in web and social media projects.

  • Organizational form: Full-time
  • Academic degree: Bachelor of Science in Engineering (BSc)
  • Admission procedure: higher education entrance qualification (Matura, school leaving examination, vocational school leaving examination, Abitur), relevant university entrance examination or university of applied sciences study qualification course
  • Costs: Information on tuition fees and ÖH contribution
  • Duration of study: 6 semesters
  • Language: German
  • ECTS: 180