Master in Digital Business
Munich, Germany
Master degree
DURATION
1 year
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
EARLIEST START DATE
Jan 2026
TUITION FEES
EUR 16,350 / per year *
STUDY FORMAT
On-Campus
* optional additional qualification: 3,950 EUR | total for two qualifications: 20,300 EUR
Key Summary
About: The Master in Digital Business program focuses on equipping students with the skills needed to excel in today’s digitally-driven environments.
Covering essential aspects of digital marketing, e-commerce, and data analytics, the program enables students to develop innovative strategies for business transformation.
This degree is typically designed to be completed in one year of full-time study or two years of part-time study.
Career Outcomes: Graduates can pursue a variety of positions in the digital landscape, including roles such as digital marketing manager, e-commerce consultant, or business analyst.
Employers value expertise in digital strategies, making this program a solid choice for those looking to advance in the technology-driven business world.
Open day at EU Munich – November 13
Digital transformation is no longer a future paradigm, but a key reality. The business world is becoming digitalized at an astounding pace and companies actively seek digital visionaries, qualified to leverage their expertise and insight into any corporation that seeks to stay competitive. This program explores the theoretical and practical, implementation, and business models that make up the digital business and delivers all key competencies required in the corporate world today.
- Duration: Three terms/one year (60 credits)
- Locations: Barcelona, Geneva
- Teaching Language: English
- Starting dates: October/January/March
- Admission: Year-round
Degree Awarded
- A state-recognized, university master’s degree accredited by Universidad Católica de Murcia (UCAM), Spain.
- An EU Business School Switzerland private and internationally accredited master’s degree.
A sample of the Master in Digital Business courses:
- Digital Technologies & Change Management
- Social Media & Web Analytics
- Entrepreneurship & Startups
Ranked #1 in Class & Faculty Diversity by QS Top MBA 2023
Best Business School in Catalunya (Barcelona) according to La Razón
MBA Program Ranked #3 in Spain by Forbes Magazine
Awarded four stars for excellence in business education by QS Stars
EU's MBA is recognized as #20 in the world by América Economía
EU's Online MBA ranked #24 in the world by QS Top MBA
EU's MBA ranked #25 worldwide in QS International Trade Rankings 2023
Ranked Top 50 in the QS European MBA Rankings 2023
Ranked fifth in the QS MBA Guide Return on Investment Report for salary uplift in Europe
Placed sixth as best business school for women by Capital magazine
Ranked in the top 100 worldwide for career specialization (MBA in Entrepreneurship)
Ranked in the top 100 worldwide for career specialization (MBA in Marketing)
Ranked in the Top 150 in the QS Global MBA Rankings 2023
EU's Online MBA ranked top in CEO Magazine’s Online Global Rankings nine years running
Ranked Premier DBA program by CEO Magazine
Listed as a top 30 European higher educational institution for entrepreneurship by EU-Startups
Credits:60 ECTS
Degree Awarded
- A university-specific master’s degree (título propio) awarded by Universidad Católica San Antonio de Murcia (UCAM), Spain.
- A Certificate in Advanced Studies from EU Business School Switzerland.
Learning Outcomes
This program is specifically geared to train the new leaders of the digital era, providing them with all the necessary tools to lead an organization or craft their own startups from scratch. During this program, students will:
- Discover the impact that digital business is having.
- Leverage digital business solutions to enhance corporate visibility and profitability whilst minimizing costs.
- Understand digital culture and gain hands-on knowledge on how to build a startup.
- Study how new technologies are crafting the digital reality and what is to come in the next years.
Several scholarship options are available. Please check the institute website for more information.
Students completing this master pursue careers in:
- Digital Management
- Digital Commerce
- Change Management