European Sport Business School ESBS European Bachelor in Sports Marketing and Event Management
European Sport Business School ESBS

European Sport Business School ESBS

European Bachelor in Sports Marketing and Event Management

  • Valencia, Spain
  • Madrid, Spain

Bachelor's degree

3 years

English, Spanish

Full time

01 Sep 2026

Sep 2026

EUR 8,094 / per year

On-Campus

Key Summary

    About : The European Bachelor in Sports Marketing and Event Management offers a comprehensive curriculum that prepares students for careers in the sports industry. The program combines theoretical knowledge with practical experience, focusing on sports marketing, event management, and business strategies relevant to sports organizations. It is designed to enhance critical and innovative thinking among students.
    Career Outcomes : Graduates can pursue various career opportunities, including positions as sports marketers, event managers, sports consultants, and brand managers within sports organizations. They can also explore roles in public relations, sponsorship management, and athlete representation.

European Bachelor in Sports Marketing & Event Management

A three-year program fully taught in English and based in Madrid and Valencia, two of Spain's main sport hubs. Designed to combine academic knowledge with practical experience, this program equips you with the tools to understand and shape the sports industry at both local and international levels.

From marketing strategy and sponsorship to event organization and digital innovation, you will gain a 360º perspective of the sports business ecosystem. Throughout your journey, you will benefit from real-world projects, internships, and direct exposure to leading sports organizations and events.

Immersed in global learning environment, you will leave this program with the skills, mindset, and network to build an impactful career in one of the most exciting industries worldwide.

What makes this program unique?

  1. A purely practical methodology supported by experience professionals from the sports industry.
  2. Immersive learning experiences from classroom sessions to academic trips abroad and real-world case studies.
  3. Development of essential skills to identify sports business oppportunities, enhancing your employability.
  4. A rich cultural and academic experience. Our program brings together students from around the globe, helping you build a valuable professional network from the start.

Certification:

With this programme, you will obtain an official European certification through the Bachelor Certification in Sport Professions registered in the French Directory of Professional Certification Level 6. Recognized by the French state (OJ of 14/02/20).

Bachelor Sport Marketing and Event Manager (RNCP 6) 180 ECTS