Sharjah, United Arab Emirates
DURATION
3 Years
LANGUAGES
English
PACE
Full time
APPLICATION DEADLINE
Request application deadline
EARLIEST START DATE
Sep 2025
TUITION FEES
Request tuition fees
STUDY FORMAT
On-Campus
Key Summary
Introduction
Digital marketing is rapidly growing due to its affordability, analytics, and increased internet penetration, especially post-Covid-19. Key aspects include Google Analytics, Social Media Marketing, SEO, and online ads. Forms like Influencer, Affiliate, and Podcast marketing are essential for staying competitive. Digital marketing allows businesses to reach a global audience, and qualities like curiosity, innovation, adaptability, and creativity are crucial for success.
Programme Highlights
- Recession-Proof and Transnational
- Booming industry offering professional growth
- Digital Skills Gap and High Demand role
- Creativity
Study Locally
Experience the convenience and quality of studying locally at our registered campuses in the UAE. Our programs offer world-class education, tailored to meet the needs of our regional students, ensuring you receive the same prestigious qualifications without having to travel far from home.
About Eucléa Business School
Eucléa Business School is a member of the Collège de Paris, specializing in work-study business and management. With strategically located campuses in UAE, Châteauroux, Strasbourg, Metz, Mulhouse and Reims, Eucléa offers a complete range of higher education programmes, from Bachelor to Doctorate. Our commitment to educational excellence is reflected in our RNCP-accredited Professional Certifications.
At Eucléa, each program is meticulously designed to offer students an exceptional learning experience. Guided by our experienced and committed trainers, you’ll be supported throughout your academic career, acquiring the knowledge and skills you need to shine in your field.
Admissions
Curriculum
Year 1
- The Business Environment
- Managing Information & Knowledge
- People in Organisations
- Financial and Management Accounting Techniques for Managers
- Managing Quality
- The Marketing Mix
- Communication Skills for Business
- Customer Relationship Management
Year 2
- Business Ethics
- Managing Communication
- Manage Sustainability in an Organisation
- People Management
- Finance for Managers
- Business Organisations in a Global Context
- Research Project
- Marketing Principles and Practice
Year 3
- Professional Project
- Marketing Planning
- Web Marketing
- E-Reputation
- Strategic Marketing
- Negotiation
- Business and Economics Philosophy
- Clients and Suppliers Management
- Brand Management and Communication
- Service Management
Program Outcome
Degree Awarded
- The Bachelor's degree is awarded by Eucléa Business School, France – a Private Higher Education degree-granting institution recognized by the State and French Ministry of Higher Education, Research and Innovation.
- French RNCP certificate at level 6.
- Credits: 180 ECTS
Career Opportunities
Upon completing the BBA in Digital Marketing, graduates can pursue various career paths, including:
- Digital Marketing Executive
- Marketing Manager
- Brand Manager
- Advertising Manager
- Marketing Communications Manager
- Marketing Research Analyst
- Public Relations Manager
- SEO and SEM Specialist
- Social Media Manager
- Copywriter
- Content Marketing Executive
- Professional Blogger
- Mobile Marketing Specialist
- UX Designer
- Global Marketing Manager
- Chief Marketing Officer
- Marketing Automation Specialist
- Channel Development Manager
- Creative Director
- Business Analytics Specialist
- Web Designer
- Online Content Developer
- Strategist
- Virtual Reality Developer