Master in Tourism & Hospitality Management
EU Business School Barcelona
Key Information
Campus location
Barcelona, Spain
Languages
English
Study format
On-Campus
Duration
1 year
Pace
Full time, Part time
Tuition fees
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Application deadline
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Earliest start date
Oct 2024
Scholarships
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Introduction
Master in Tourism & Hospitality Management
An increasingly globalized world has led tourism to become the fastest growing industry in business today. Modern companies require academically qualified, visionary leaders with an entrepreneurial mindset to create new business models and understand changes in technology and consumer trends. Focusing on the development of executive skills and strategic aptitudes, this program explores the theories, practices and frameworks that make up the tourism and hospitality fields, while developing understanding of international and intercultural management needs.
Admissions
Scholarships and Funding
Curriculum
Year 1
Term 1
- The Changing Environments of Tourism
- People, Profit, Planet – Keys to Sustainable Tourism
- Winning Strategies for Market Entry
- Tools for Success
- Business Immersion Week
Term 2
- Digital Business in Tourism
- E-Tourism: Marketing Strategies and Online Commercialization
- Strategic Development for Business Success
- Developing a Leadership Edge
- Business Immersion Week
Term 3
- Hospitality Management
- Innovation in The Tourism Industry
- New Product Development for Growth
- Building Successful Teams
- Business Immersion Week
Program Outcome
Credits: 60 ECTS
Degree Awarded
- A university master’s degree awarded by Universidad Católica San Antonio de Murcia (UCAM), (título propio), a state-recognized university in Spain.
- A master's degree from EU Business School Switzerland which is internationally accredited by ACBSP, IACBE, IQA and certified by eduQua.
Learning Outcomes
In addition to industry-specific modules, this program focuses on development strategies and management styles geared towards creating leaders in the industry who can also apply the same skills to the wider commercial market. Students will:
- Investigate the impact of tourism planning and development on economic, sociocultural and physical environments.
- Have a systematic understanding of the hospitality and tourism service sector organizations, their external contexts and how they are managed.
- Critically evaluate the core business disciplines and methods at work in hospitality and tourism service sectors, and be able to apply these in practical contexts.
- Explore issues that concern host-visitor relationships.
Program Tuition Fee
Career Opportunities
The EU Master in Tourism & Hospitality Management provides students with in-depth knowledge of this fast-growing sector. Graduates of this degree may be interested in the following career options.
- Entertainment Manager
- Commercial Director of a Hotel
- Public Relations Manager
- Tour Manager